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07-24-2013 Community Forum City of Clermont Community Forum July 24, 2013—6:30pm The forum began at 6:30pm and was held at the Clermont Community Center located at 620 West Montrose Street,Clermont. City Manager Gray welcomed the community and introduced Rick Corbin and Nancy Clutts with The Corbin Group. Rick Corbin explained there were 47 slides grouped into six categories to view and discuss. The attendees voted to allow a speaker one minute to comment on each slide. Nancy Clutts explained how the photos with the stars were categorized by subject and tallied. She requested speakers to provide their name before commenting. The purpose of this forum was to provide the City Council with input for the master planning of the City of Clermont. The participants provided comments on various slides. Nancy Clutts thanked the attendees, staff, and City Council and explained the next process of branding, developing a master plan, and implementing the plan. City Manager Gray thanked the attendees for their vision in developing a plan to shape the community. He thanked the Corbin Group for their hard work on the project. The next step is to discuss moving forward with a master plan for branding and a vision statement with the City Council. The forum ended at 9:01pm. 7 a7 ' - _, .� H c - __, ,,________J _ , Er_ s ,____, _ . i " L' , L_, 4 , , fi, , ,-J--1., i.. ___F-4. r__,,,..427_,,c,,,,,,I, , P q ',=-,° :. .;1,,h,--- i''''''--1 S,L,-) F.t- - a /mays yam." E (--7--\ 1 =J� i�� 1 --\,_. \-,-q, ao \- --77* '_ ( - - , '-‘ __-_,-_ ____ E w / � � / '-�,�'`I F J ,:_ _______ ___J _ _—_ _ E E Clermont Community Forum RESULTS Presented By: Rick Corbin and Nancy Clutts Pi" 9v e.(.2. 0 RN000S 7 U NE1GNBo �L B �P jcr �G (0) 1,A N cr S w elpowntown f ®• mG E �� � C. rD S a ,, • —_, 0 4 1 I [1='' , , 2013 , [1=. i _,------- -- _, . ----- , _ _ _ ,,,,, ____, ,,, ,__________________ -----c3.,- thecorbingroup OiVq R�am/broG✓•Gmm 4mv a Clermont's 2013 Community Forums TABLE OF CONTENTS E 1 Deliverables- (page 3) • Background and support for using this Document 2. Council Retreat; February 4, 2013 - (pages 4-9) E • Activity: Questions and Answers • Facilitated' Council and community group conversations 3. Directors Retreat; April 4, 2013 - (page 10) • Activity: Effective Communication • Activity: Mission Statement E • Activity: Communications plan • Facilitated: Director Roles, Forum #1 planning 4. Community Forum #1; May 21, 2013 - (pages 11-12)1 a • Attendance: Approximately 400 • Reviewed: Council retreat activity and responses a • Shared: Mission Statement • Activity: "Who does this draw?" • Activity: Community members received disposable cameras with a • instructions for photographing what they wanted more of, less of, what's beautiful, what's ugly 4. Community Forum #2; June 19, 2013 - (page 13-14) a • Attendance: Approximately 600 • Viewed: movie compilation of local world class talent F • Activity: Stars • Activity: Uniquely Clermont 5. Clermont Forum #3; June 24, 2013 - (pages 15) a • Attendance: Approximately 250 • Presented: Star activity priority graphs • Facilitated: community conversation addressing discrepancies found on graphs and extrapolated community's priorities • Reviewed: Uniquely Clermont Activity and emerging brand a • Communicated: Next Steps - Branding Plan, Vision Statement, Master Plan, Economic Development Plan - Implementation 6. Priority Graphs- (page 16-41) • Support for using the graphs and category definitions - (page 16) `` 7. Next Steps Resource - (page 42) n ,----",,i_ __...- thecorbingroup U 02013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 2 wr Mr NO Om .r l_ � k, '''''\'' F,< 0 Z Q'“U} <- U N 0µlao�p� P. C/ � n^1� C„ 1. ►� \ a pVP \S\ N i.e., -G , ..,ntov`1n ' CD _ 55 u. ��� n� r pA e �z .a� x ofkoa max- c <4 F _~__ _ '_ '_ -• ` ' YYk 37S,aav °. 4 >aaF 1.` -" - - ' _-: f xd3 ��`:: '�; � - 4 >- - r _ =�Clermont's 2013 Community Forums .7 _ yr <zri0. A e ct _nK a " +z r p.e V _ < J l 7 4 F_=30 -.o i> ."4., �4 '_ _■ . _g - _ _ F _ ... A r J' `�1bv,-3 SL�e*-},clm c£`ro r= ,-,- - RJs �� '"▪ .r '-vtv SSr ^ll"L?=< _ jF_c.:Lam_ _4""':_rt,--:-« _-_ ' - _ ' r_, , - a %,- .r✓" '7l ',. -- " '.� T" —`<.1",- + 7,;-.,, ==-=--- , A, ,,• '>., ' yi Aeua ` v .. x a n.ae_ >.+ . y >,,x ;} o i FM r .. thecorbingroup J 0 Clermont's 2013 Community Forums a DELIVERABLES a Reversing the Trend? 171 A quick glance into any major news forum will likely reveal an alarming trend Many U S cities face steep budget deficits as their leaders struggle to pay off debts and cover their city's day to day operating expenses The trend of spending reserves rather than a generating revenue by leveraging unique applications has begun to take its toll As a last resort, some have even filed for bankruptcy. Most cities have elements in common. 17 Unique and successful cities have avoided this negative trend by genuinely capturing their community's priorities and seeking a meaningful vision and commitment for tying their elements together Background: In January 2013, Clermont City Council members agreed to participate in a retreat to determine whether there was consensus for hosting a wide spread community visioning process. During the retreat, the council and community participants engaged in aconversation and responded to numerous probing questions Many areas emerged in common between the elected leaders and community participants After the retreat, n the city's leadership agreed upon a comprehensive approach to support them with their decision making The city council agreed to invite broad input for obtaining the community's priorities. 11 Results: Attendance at the council's community forums was unprecedented) Community amembers participated in a variety of activities designed to capture their input as a resource for future implementation plans This document is a nuts and bolts compilation for the city's leadership to use as a decision making tool for achieving results. Included is a complete listing of the community's responses to activities intentionally designed to obtain a range of responses from broad to narrow in order to arrive with a focus. It is a anticipated that this information will be utilized and included in the city's branding plan and master plan fl How to use this document to achieve maximum results: The information contained within this document was generated from more than 1,000 community participants and is intended as support for navigating a complex process Ftaking what is broadly envisioned by the community and turning it into a series of specific implementation plans Content and context for each meeting's activity is 171 covered in chronological order ET1 ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 3 I I] ^I OM OM WI r P. ION 1,l °a„,(0 too 0 CI . P NE1GNW=R \ ‘° L. B J W n' n V' ern - 'IV GL/ eDOWIlt0v r, a, 4.' f . ...4 a �4+r��f'a ii __•yaft �;Tx `.� . x° 'BEY a -'tom . y a c u'°' ° _- ='4�''rv",+. a 7 , - , - - Clermont's 2013 Community Forums } ;n Y e 7 ,,,,, , , s., , ,_ Council Retreat , , ,.. , , , , _ „ ,,, , , - r: i' _ _ , 0 a V thecorbingroup J a Clermont's 2013 Community Forums COUNCIL RETREAT February 4, 2013 9:00am - 12:00pm a The Clermont City Council took action! During the retreat, the council and community members engaged in a three hour conversation. At the retreat's conclusion, the council unanimously agreed to host a series of forums welcoming broad citizen input on what would be wanted and not wanted in their 10 year plan. This section contains all questions and responses from retreat participants. Many of these themes and responses were validated by the subsequent input provided by unprecedented numbers of community members attending the forums. 1. Where geographically in Clermont, do you see as being representative of the heart of the city? • Highway 50 at Hancock, Citrus Tower Blvd (day), U.S. 27 near Epic Theater (night) • Downtown &Waterfront (entertainment needed) E • Chain of Lakes &Trails-downtown • Don't have a heart-tie in the total • Community and all it offers • Wal-Mart and Epic Theater area • South Lake Hospital and College • Downtown • Center of City • Geo & Population-Police Station • Develop waterfront from pavilion to Historic Village throughout downtown a • Lake Minneola waterfront • Historic Plat 2. What are the primary assets of Clermont? • Strong civic organizations • College & Hospital • Historic Village • Library (Café Dupee) • Citrus Tower and President's Hall of Fame a • Symphony • Disney+ • Small town atmosphere E • Lakefront • Good place to raise family • Good place to retire E • People • Lakes • Geographic Location • Topography • Trails E ©2013 The Corbin Group i www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 4 17 2 Cont'd What are the primary assets of I rm nt2 p ry Ce o 0 • Sports and Recreation • Weather • Low taxes 0 • Proximity to Airport • Infrastructure • Parks 0 • Reasonable commute to almost any type of job • Feeling of family • Parking-lack of . 0 • Diverse economy • Close to the world • Hilly, lakes, etc. 0 • Lifestyle, golf courses, NTC, Churches • Good place to raise kids • Quality businesses and people 0 • Available land,waterfront park 3. If you could create a 3-dimensional figure, something like a balloon, stuffed toy or maybe 0 even a kite that would embody what you identify with as being "Clermont" what would that be? • Platypus ° ° a o • Gem � � 0 • 8-man rowing shell _,�/ ■ 0 , / n VZ:j' • Half full glass 11., f- _ • Star a ,i j /M /vl 1:1 • Bulldozer oZG anim 0 • Puzzle p all— II OM ri • Runner 411 1 • Citrus Tower • NTC I ' I� 0 • Lakes,Sports, Population growth • Athletic figure with "orange" head E • A citrus tower with arms and legs holding a baseball bat, Figure with golf, bat, fishing ©2013 The Corbin Group I www thecorbingroup corn 1 Office (352)314-9119 I Fax (352)314-9112 5 0 E 4. What do you see as the primary obstacles for achieving results from the visioning process? • City Council • Budget constraints a • Lack of bringing the community in to the sessions • Fear of change • Resistance to change • Myopathy-tunnel vision • Silos • Lack of planning • Complacency • Lack of vision • Independent Stakeholders • Cooperation • Messaging • Inability to agree on a vision • Compatibility • Diverse special interests • Share the wealth a • Lack of true public involvement • Communication, lack of agreement, providing leadership • Not having neighborhood meetings to sell and hear ideas 5. What are the primary assets of Clermont owned by the city? • Waterfront • Park System • Brand of City • Historic Village • Clermont Community Center • Dedicated Staff E • City Hall • Kehlor Park • Jenkins Site • All City Infrastructure • New Police Station • Inland Groves E • Quality Government Services • State-of-the-art Sewer/Water • Police/Fire Departments a • Chief Bishop/Broadway/Employees • Public Services-highly rated • Land of Lakes 6. What are the primary assets of Clermont not owned by the city? • Library • College • NTC E ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 6 6. Co nt'd. What are th e primary ry asse t s o f Clermont not owned by the city? D • Major thoroughfares S R 50 & U S. 27 • Lakes • South Lake Hospital • Citrus Tower • President's Hall of Fame • Diverse Housing Markets • Surrounding Cities • Pig on the Pond • Triathlon a • Civic Organizations • Chamber of Commerce • Downtown • Downtown Property • Schools • Montverde Academy (MVA) • Geographic Location • South Lake Tablet • Golf Courses • Churches • Undeveloped Waterfront Property 7. As it relates to visioning,what segments of the community need to be involved? • Business community • Residents • Property owners not yet in the city • Elected Officials • Special Interest Groups • Other forms of government fl • HOA Board of Directors • Winter residents' input • Chamber of Commerce • County Commissioners Involved • Develop a Hit-List of who we want to attract • Skeptics not already involved • Small business owners • Customers outside our City Limits • Media E • Transients • Ask newcomers who like the city-why? • Surrounding Cities E • Staff of City E ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 n7 LJ 7 Cont'd. As it relates to visionin g,what segments o f th e community need to be involved? fl • Involvement of other governments • Major Employers • Hold visioning meetings in neighborhoods D • Involve as many citizens & businesses downtown as possible • Kids, businesses, tax payers, tourists, athletic leagues, hoteliers, restaurants, seniors n 8. What is the draw for businesses to relocate to Clermont? • Current population • Location (+near Orlando) • Low taxes L • Solid & reliable infrastructure • Business Climate-OPEN FOR BUSINESS fl • Demographics • Activities • Police & Fire • Quality of Life • Transportation network and Lynx E • Hospital • College • Recreation n • Business development opportunity • Workforce pool • Customer draw n • Entrepreneurial environment u • Available land • Lifestyle n • Population growth potential • High bracket of income • Conservative environment • Neighborhood fees 9. What are some of the options for stabilizing current businesses within the city; downtown? .9 • Bringing in more business --1. • More mix; right mix (office, restaurant, retail -or what?) • Right businesses fl • Expand Central Business District • Create a destination-reason to come and stay • Business incubator fl • Downtown needs help from the city to promote • Events calendar E • Performing arts • Nighttime entertainment • Entertainment distnct &Sports district [I • Ordinance to match • Events Coordinator • City plan to foster the environment for businesses to grow E • Loan pool ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 8 r d 9. Cont'd. What are some of the options for stabilizing current bus in esses within the city, 0 downtown? • Beautification of downtown ... • Connect the downtown to the waterfront • City transportation for events • Downtown pedestrians in the streets on weekends • Outdoor seating • Music Friendly • Murals and Themes • More events 0 • Alcohol friendly • Wider Sidewalks • Public parking opportunities • Unsupervised kids/teens-activities • New business incentives • Splash park • Pursue thriving new businesses for downtown • Stabilizing businesses in downtown • Get rid of professional businesses angle parking needed • Sidewalk use 0 0 0 0 0 0 0 „r,,s NI_IC.H I3UliHt)(_)1)y`` . NI■c h2 G c- rt al Downtown N fp sr, ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 9 Po r" il 1 Li U �nOs -l^I U�E1GNB° Pv B ei - ate a) s = �, x G© r`pov�nto`"n\f\ I'D V o x . f ' r}Y rz y t x :2� 'S* ,„F< .I Ciermons 2013 Community Forums D to r C � s Retreat e 7 ,. . . .. s , . .. , ... .. . ,. , , ,. , , , _- ■ :; _ ;-' k» yw , Y ' Wit•_ I ti, $(Y . re y=s y. thecorbingroup P" M,.o,_Wary s ,leaden tJ fl Clermont's 2013 Community Forums DIRECTORS RETREAT April 4, 2013 7:30am -5:00pm Staff's commitment to the community! The city's directors reviewed input from the tY Y P council retreat, distinguished the differences between a Mission Statement and Vision Statement, learned keys to effective communication, created their Mission Statement, designed city wide communication plans, identified director roles for welcoming the Q community and for participating in the forums. The retreat served as a forum for bringing all of the administration together establishing a common commitment to support the Clermont community resulting in staff's Mission Statement A Mission Statement is defined by what an organization can be counted on for providing to their end users In this case, the directors authored a Mission Statement agreeing upon a level of service which they agreed to hold themselves and their reports accountable for providing to the Clermont community E The City of Clermont's Mission is: To preserve and enhance the quality of life for the Clermont community by providing exceptional services 0 2., 1./�NI_ IN,111C/141 It 31)1>}` 4 ^ C\r\- L a lfr B G GC D Owr,towln () W O ,r ©2013 The Corbin Group I www thecorbingroup corn I Office (3521314 9119 I Fax 13521314 9112 10 .... ._•_. 7 J n 7 5 7 a .__ w.n L 1r,, " `�cY Z e,o,:,L F, CI ti.!, , 7 •• „, ,,_ .. , ,....: ~ � DOW ntOw"S \• „ ,. Cpw. —::'"' -' ' - �«s e-i�,,��'���o�;�aFY�"�<▪ �� _� _'�r3 ,-'� ag..,z.t��:ti�`t y$z,__% �� mxc°_ _ .3.t> ` 'T,fro' d...� ,,.,-,'$ .z,s - r_. `.Clermont's 2013 Community Forums 1 ''{ '.� Ft}E • �Oc__ r_ :T ' of _ _ - _ #.1 ■ • ` x vL faf ll � I x▪�2��tN o >.TS tleJ>v_ ; ` -_ '� _ — � - _ c, (-Sw, sat-"�'is,,, ,°.sue',h ,e'F>.5 r • •1 � a. SS .'S _ 4 ��r i�'`t�',";-,?..4.,'$n'fir_. c„ °. xx `' w+ • • ---- fps n ,, thecorbingroup El �.w,alay. . fl Clermont' s 2013 Community Forums FORUM # 1 r May 21, 2013 6:30pm - 9:30pm Unprecedented attendance! Nearly 400 community members attended the first community forum Throughout the forums, Clermont's leadership demonstrated a commitment to receiving broad input for prioritizing their future decision making Included in this section are 21 places important to community members These 21 places were provided by council retreat participants in response to the question, "What are Clermont's primary assets owned and not owned by the City of Clermont2" In order to arrive at a focus by the third forum, responses were narrowed down to places or destinations which exist or have existed for many years Community members used the list of 21 places to begin distinguishing what makes Clermont, well Clermonti At the conclusion of the second forum, participants iU received disposable cameras and were requested to photograph what they wanted more of, less of and what they believed to be beautiful and/or ugly Responses to the camera activity were shared during the third forum Who Does this Drawl 1. Waterfront families, athletes, kids, teenagers, water sports, community functions, walkers,loggers, pet owners 2. Park System ( � kids, families, nature enthusiasts, animal owners, athletes, schools, bicyclists, skateboarders, daycares, youth groups, scouts fl3. City Recreation Fields athletes, families, retirees, teens, tournaments, schools D 4. Historic Village history buffs, tourists, senior citizens, schools, longtime residents, social groups 5. Clermont Community Center fl businesses, events/planners, voters, schools, civic groups, senior citizens 6. City Hall community members, politicians, businesses, public servants 7. College students, young adults, retirees, adults, teachers 8. NTC — Living Well E heathy people, athletes, teens, adults, trainers, families, rehab, patients, people striving for healthy living 9. Lakes boaters, swimmers, fishermen, families, skiers, kayakers, naturalists, water sports, athletes 10. Presidents Hall of Fame D history buffs, retirees, tourists, school groups, young families, senior citizens 11. Triathlon athletes, supporters, families, young adults, retirees, tourism, merchants, teams ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 11 12. Downtown �-+ social people, foodies, people who want entertainment, locals, business owners, families, events, shoppers, people going to Moonlight Players, arts 13. Schools kids, parents, teachers, volunteers, families 14. Geographic Location people who love the sun-lakes-hills, athletes, young families, Disney employees, tourists 0 15. Golf Courses golfers, kids, adults, families, professionals, retirees, events 16. Churches sinners, structured believers, families 17. Undeveloped Waterfront Property developers, homebuilders, nature enthusiasts, fishermen, environmentalists, restaurants 18. Restaurants hungry people everyone, toadies, people on the way to Moonlight Players 19. Shopping/Stores everyone, women, families 20. Movie Theater (Epic) omovie lovers, kids, teens, families, couples 21. Montverde Academy yuppies, wealthy families, international students, organizations Assets added by forum participants: Library, Winter Park Village, Citrus Tower, Moonlight Players !t_f! Wants/Needs added by forum participants: Community Theater, Performing Arts Center, Skateboard Park, Music Venue, Scrub Jay Trail, Skilled Nursing Facility, Bowling Facility, YMCA, Sports Dormitories/Housing for visiting athletes, More restaurants downtown, Picnic Areas, Campground near waterfront, Basketball area, Marina w/restaurant, City Pool/Splash Pad, Horseback Riding, Bookstore, Zip Line, Parking, Pistol Range INN 0 0 T NI IC.1i 13010-IO(11)) 4 `r., \N-'d ,.r``' ct B Downtown to ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314 9119 I Fax (352)314-9112 12 Po ,___. C ... ,J ..__, r" C J J Z v,o tsU�"O0 a r NE96rP L.‘ B ', le X", t.!1 a `fv�., Q ��„ wn � ' 4../ M G lQownt° ' � Y . , s ,z & 4 t"C`� 2 3� r� ,F1P'r 7 ,, ,.. _ _ 6 _ � r - _ Clerrriont's 2013 Community Forums .,L � rum #2 . „,'/,',":,',)--::-, , ut kr a' r' v,' y" ay v �fi f ,eu>> 4 Y” - a r ....- � - L......- 7 „„__ � thecorbingroup a Clermont's 2013 Community Forums FORUM # 2 aJune 19, 2013 Move to action! Approximately 600 community members participated in two activities and viewed an inspirational 8 minute movie The movie included images from Clermont's history and Clermont's topography The movie provided a focus acknowledging numerous individuals with world class talent living in the Clermont community, world class talent drawn to Clermont and world class talent who grew up in Clermont Noteworthy There were far more famous artist, author and athlete names provided for inclusion into the movie than space was available During the second forum, community members participated in two important activities, 1) Star Activity capturing community priorities and 2) Uniquely Clermont Activity. Star Priority Activity: One of the many charges of a city's leadership is to provide direction for writing the rules which incentivize having more of or less of something In general, the outcome often results in fragmented decision making Clermont's leadership chose a very 0 different approach. The star activity resulted in the community providing input for a comprehensive approach for prioritizing decision making connecting Clermont's important elements Participants received colored star stickers and placed specific colors onto hoto ra hs p g p ^, according to the following instruction Red = Beautiful r. Yellow = Ugly Blue = Want more of Green = Want less of Silver = Want more of/Beautiful (Bonus Stickers) "Uniquely Clermont" Activity: DUsing the responses to the question, "Who does this draw?" from Forum #1, participants began laying the foundation for distinguishing what makes Clermont unique. The graphs included in this document were created from the community's application of stars onto almost 700 photographs The community driven star activity data provided r j context for participants' interpretative discussions during the third forum Li E ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 13 Clermont' s 2013 Community Forums UNIQUELY CLERMONT 0 Activity Results Cpc,, Cut/ of Ct t Gem. a the Hats CLERMONT'S VISION L_- UNIQUE TO CLERMONT TYPICALLYfOUND IN COMMUNITIES f Athletes;Community Functr®rr> T,iathkses Families:Kids;Teenagers;Walkers-Joggers;Pet WATERFRONT Watersports; Owners;Retirees;Senior Citizens;School Groups UNIQUE TO CLERMONT TYPICALLY FOUND IN COMMUNITIES S tools;Bicyclists;Skateboarders,Daycares;Youth KaBoom Playground areal Nature Enthusiasts. Groups,Scouts;Kids;Families; Animal PARK SYSTEM Athletes Owners UNIQUE TO CLERMONT TYPICALLY FOUND IN COMMUNITIES .. . CITY RECREATION FIELDS Athletes;Taonarnents. Families;Teens;Schools.Retirees fl UNIQUE TO CLEIWONT TYPICALLY FOUND TAI COMMUNITIES Longtime Rcsrdentt SOMA Croups:Sensor Cuitnnrs HISTORIC VILLAGE lltstorit Ytilage Fac1Gry;History Buffs.Ioutists; Schools • v UNIQUE TO CLEFIVONT TYPICALLY FOUND IN COMMUNITIES Community Center Facility Lvents/Planners Voters.Schoch.Senior Citizens:Businesses:Limit CLERMONT COMMUNITY CENTER (Weddings.Concerts,Syn>phonyk Groups F=', UNIQUE TO CLERMONT TYPICALLY FOUND IN COMMUNITIES Clermont has a 7 yr.&4 yr.College;Summer Students;Teaclte,s;Retirees;Adults, Young i__. COLLEGE' .Camps/lids College; Adults UNIQUE TOCLERMONT TYPICALLY FOUND^IN--COMMUNITIES NTC Facility(wool-Swim Meets;Soccor Fields; FanYlres Adults;Teems + Striving to lave NTC-LIVING WELL Softball Con>auteK Yracli&Feld);Trainers,, Healthy = UNIQUE TO CLERMONT TYPICALLY FOUND IN COMMUNITIES Naturalists;Water Spans tiCayakrrni;Skiers. _LAKES Canoeing;'let Skis;Boating) Families Adsrtts Teens;Senior Citizens UNIQUE TO CLERMONT TYPICALLY FOUND IN COMMUNITIES Young Families;Sensor Citicens;ScItoolCaoups; PRESIDENTS HALL OF FAME Hall of Fame Facility;It'atory Buffs;Tourists; Retirees UNIQUE TO CLERILONT TYPICALLY FOUND IN COMMUNITIES flTRIATHLON Athletes;Teams;Supt:ortersr Tourism;Merchants Families;Young Adults:Retirees;Senior Citizens UNIQUE TO CLEFLMONT TYPICALLY FOUND IN COMMUNITIES fl DOWNTOWN Theater Moonlight Playersi Arts;Community Business Owners;Social People;Lacalmbeskfents; Funettons/Events.Restawanit Shops People who want rmtenatnmontramifies UNIQUE TO CLERMONT TYPICALLY FOUND IN COMMUNITIES Lakes tk Hills;Athletes;Taurrsts;Highest point m Young Families.Local Residents;Retirees;Serum 'GEOGRAPHIC LOCATION the State of Florida.Citrus Tower Citizens ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 14 El ..: ,__ I ,.... .__.... , r•-■ 1 ,.__ 7 .__ r 2 1 p,o,,,ac- v ‘,.‘000 , hti Ln IL., m G �tpowntown f `` ` t' ass Eiro„. ..' ' - v , L Clermont's 2013 Community Forums „ ,_ ,,, , - ,_ . , , „ _ r_. T _ Forum„ ,_ ,,_ „„ #3 , E. _ „ ... ,,,,,,.- ,,.. _ ., ...L...... .__ „„.„ ,. ” , . ,, _ _ ,,,,, .., .......„,„ .....,„.„-f,..7-`,6!t'..,:2.;-..---:-4:=:...-....,-.-',-—::-C:.,-. -N.4.---,,-- ---,--------' ( C7'^."i'tM" 'Y" " :$'. y*J>_`c " _ate- - ..� J a t Lac r r- jL.. L__, thecorbingroup 7 Me way rat ,,,[tansy Madan fl Clermont's 2013 Community Forums Om FORUM # 3 aJune 24, 2013 6:30pm - 9:00pm Pulling it all together! The Council Retreat and first two forums served as venues for nproviding an abundance of information which was pulled together for the third forum. During the third forum, participants provided their interpretations of graphs generated a from the second forum Star activity. Many shared their perspectives, asked questions and offered suggestions for what to do with the discrepancies found in the data. The graphs' data confirmed many of the community's priorities and stirred excited flcommentary. Results from the "Uniquely Clermont" activity were shared along with possibilities for connecting Clermont's elements through branding and a complimentary nvision. The context shared for connecting community elements and priorities: Q When important community elements are absent a clear brand and vision, then those elements will appear to Important element connected by . have no purpose; n. connectivity: a clear brand and vision. . Downtown B nv, �1,ti.\;:,, , -0 Cr) L CO s o ''S ° H -' S n (.. Q H -NL=1G1-113 0 8 1-1 0 0 1_)5 Z ill NN s w O > P��rlcti +t � � 1-,.�B C' m & `._c_-, �+ Downtowns J' u, ci . '� 1=-7 COMMERCIAL lil rD w % ? S a -/ j ) Z r;r-mu-r1rlc^r1'->1v C The context shared for utilizing the star activity data: As an application example for the star activity, participants were informed their input would support the city's leadership with prioritizing numerous elements such as capital aprojects, code enforcement activity, maintenance activity, events and addressing contradictions through code revisions and through economic development initiatives dtargeted to incentivize more of or less of something. The following is an example given to attendees, "When there are large numbers of red n stars representing - more of something, the city may create targeted fee waivers, beautification grants, or explore options for creative partnerships to encourage having more of that particular activity or outcome." flCommunity participants were informed their input would be provided to the city's leadership for the creation of economic development plans, a master plan and 1 branding plans. `" ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 15 0 "1 J 0. P" r gir J MO t. Ode- 1,-r C QPtaGec 0 ,.c V NOG 1"-‘"P.v�L C` B V, (1 ti a � v s tr' -r- ,�, x G pownto n, P w J. v _ a VJ a� rs :..,. f. ya_.G-aa;�,,..aR 'v'�'x� ;mac-., - .4 4 =,5 ''� �4'',"41.'''''' �s,. :i ▪ `` . V*,:',...`," Z �s5 s.2:. . pFbp^+acx . „- _ s ` � _ ,_ .., _ . _L.._ , [-- _ .44,. .,„...,„..„.„. .,.. „4„,...„.„.44,,._. ,., ,....,_,} }_ x�f F _ = w- Priority' 7 - Clermont s 2013 Communi▪ty Forums Graphs a ' f rte° =mss r � :`` _ - `., - 3 F<_ ~r z-4 ▪� ;� - a ,' ` s 3.%`^ "fS- •Y th ecorbi n group w uv.vr wr a eewe races L, Clermont's 2013 Community Forums STAR ACTIVITY RESULTS How to read the Star Activity graphs: Beneath each graph are three Categories: Location, Structure and Department Category definitions: Location: refers to the location where the majority of the photos were taken Structure: refers to a planning element for creating, recommending when, lam recommending where, determining how much and identifying potential funding sources for the implementation community priorities Department: includes those city departments impacted or those which might make recommendations to the city's leadership for driving an implementation process Damaged - Sidewalks, Curbs, Parking Lots Less/Ugly= 64 More/Beautiful= 1 Photos= 4 More/Beautiful Beautiful . _ More � � . x �� ._ �� , _. 0 10 20 30 40 Poo ,., Location: Downtown; City Wide Structure: Maintenance Plan; Master Plan Department: Community Development;General Services;Code Enforcement, Economic Development •— ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 16 El aSignage Less/Ugly= 163 More/Beautiful= 13 Photos= 38 # Pics More/Beautiful Less indinniliiMMENWN Beautiful Ugly More iliil 0 20 40 60 80 100 120 Location: Downtown; City Wide •o Structure: Branding Plan; Master Plan; Codes Department:Community Development;General Services,Code Enforcement, Economic Development Closed Signs Less/Ugly= 83 More/Beautiful= 0 Photos= 3 # Pics More/Beautiful Less Beautiful Ugly More 0 10 20 30 40 50 60 Location: Downtown Structure: Economic Development Plan; Master Plan; Branding Plan Department: Community Development; Economic Development U ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 17 Signs Across from Bee Auto Less/Ugly= 123 More/Beautiful= 2 Photos= 19 — __ # Pics More/Beautiful J Less Beautiful Ugly More I 0 10 20 30 40 50 60 70 Location: Downtown Structure: Beautification Plan, Economic Development Plan; Master Plan,Code Enforcement Department: Community Development; Code Enforcement; Economic Development Abandoned Bldgs, Overgrowth Less/Ugly= 112 More/Beautiful= 1 Photos= 12 # Pics _ More/Beautiful Less Beautiful p Ugly More 0 10 20 30 40 50 60 70 Location: Downtown; City Wide •- Structure: Maintenance Plan; Economic Development Plan; Code Enforcement Department: Community Development,General Services;Code Enforcement, Economic Development IMO ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 18 Power Lines Less/Ugly= 100 More/Beautiful= 2 Photos= 18 # Pics f More/Beautiful �— Less Beautiful Ugly , More 0 10 20 30 40 50 60 �.. Structure: City Wide Category: Comprehensive Plan; Economic Development Plan; Master Plan Department: Elected Officials; City Manager; Economic Development; Community Development Downtown Specific Downtown Businesses Less/Ugly=213 More/Beautiful= 168 Photos=58 # Pics ..,_111.71111111111. More/Beautiful Less PM Beautiful Ugly More 0 20 40 60 80 100 120 140 Location: Downtown Structure: Economic Development Plan; Branding Plan Department: Economic Development; PIO;Community Development,General Services;Code Enforcement 02013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 19 Bees Auto Repair Shop Less/Ugly= 31 More/Beautiful= 2 Photos= 3 # Pics More/Beautiful M Less Beautiful Ugly More MI 0 5 10 15 20 25 30 Location: Downtown Structure: Beautification (Branding Plan); Economic Development Plan Department: Economic Development; Community Development;Code Enforcement P 5th Street Auto Less/Ugly= 38 Photos= 2 # Pics (� More/Beautiful L Less Beautiful Ugly , J More 0 5 10 15 20 25 Location: Downtown Structure: Beautification (Branding Plan); Economic Development Plan Department: Economic Development; Community Development;Code Enforcement ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 20 J Bishop Paint Store Less/Ugly= 51 More/Beautiful= 4 Photos= 4 # Pics wow More/Beautiful Less NPPIPIIPIMIIONIPNPIAWMMNWNWRIMNRM Beautiful Ugly More 0 5 10 15 20 25 30 35 40 Location: Downtown Structure: Beautification (Branding Plan); Economic Development Plan Department: Economic Development;Community Development; Code Enforcement Bacchus Vino, Village Barbershop, Village Goldsmith Less/Ugly= 0 More/Beautiful= 16 Photos=4 _I_ _ I _l # Pics More/Beautiful Less Beautiful Ugly More 0 1 2 3 4 5 6 7 Location: Downtown Structure: Beautification (Branding Plan); Economic Development Plan Department: Economic Development;Community Development;Code Enforcement 02013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 21 801 City Grille, Downtown Bar & Grill Less/Ugly= 9 More/Beautiful= 40 Photos= 2 # Pics More/Beautiful Less dommineskil Beautiful Ugly _ 1 More 0 5 10 15 20 '-' Location: Downtown Structure: Beautification (Branding Plan); Economic Development Plan Department: Economic Development;Community Development;Code Enforcement Downtown Business - Not Just Dance Less/Ugly= 24 More/Beautiful= 24 Photos= 5 # Pics More/Beautiful - - - I Less , I Beautiful Ugly More 111111.1111M111411M+1111111111.M.MIMIIIIIII- 0 2 4 6 8 10 12 14 16 Location: Downtown Structure: Beautification (Branding Plan); Economic Development Plan Department: Economic Development;Community Development; Code Enforcement r-, r-, ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 22 I r Vineyards of the World Less/Ugly= 3 More/Beautiful= 35 Photos= 8 - # Pics More/Beautiful __ Less Beautiful Ugly More 7 0 2 4 6 8 10 12 14 16 Location: Downtown Structure: Beautification (Branding Plan); Codes, Code Enforcement; Economic Development Plan —m Department: Economic Development; Community Development;Code Enforcement Moonlight Players, Cultural Arts (Downtown: Music, Drawing/Painting, Arts Festivals, Theater) Less/Ugly=13 More/Beautiful= 135 Photos= 13 # Pics i More/Beautiful _ _ _ _ _1 Less j Beautiful Ugly ( More 0 10 20 30 40 50 60 70 Location: Downtown Structure: Beautification (Branding Plan); Master Plan Department: Economic Development;Community Development, Code Enforcement ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 23 E ASSETS Splash Pad Less/Ugly=5 More/Beautiful=226 Photos= 10 # Pics More/Beautiful ,^ _________y _-_______ _ _. _______ f fl Less Beautiful MIIIIMMIIMIMM Ugly More 0 20 40 60 80 100 120 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Branding Plan; Master Plan •••' Department: Economic Development; Finance;Community Development; Parks&Recreation sin Historic Village Less/Ugly= 5 More/Beautiful= 87 Photos= 11 # Pics More/Beautiful - - �„ Less Beautiful Ugly More 0 5 10 15 20 25 30 35 40 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Branding Plan; Master Plan Department: Economic Development; Parks& Recreation; General Services I— ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 24 ll 0 Historic Village Signage Less/ugly= 0 More/Beautiful= 23 Photos= 2 # Pics More/Beautiful - - __ _ Less Beautiful Ugly .1 More 0 2 4 6 8 10 12 14 Location: Downtown Structure: Beautification (Branding Plan) Department: Community Development; Economic Development Marina, Boat/Canoe/Kayak Rentals Less/Ugly= 2 More/Beautiful= 63 Photos= 4 # Pics More/Beautiful Less in Beautiful Ugly More 0 5 10 15 20 25 30 35 a Location: Downtown Structure: Public Assets(Capital Improvement Plan); Branding Plan; Master Plan ,., Department: Community Development; Economic Development; Parks& Recreation J 02013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 25 Dog Park Less/Ugly=5 More/Beautiful=9 Photos= 1 # Pics More/Beautiful Less Beautiful Ugly More �, 0 1 2 3 4 5 6 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Branding Plan; Master Plan Department: Community Development; Economic Development; Parks& Recreation 8th Street Pier, Fishing Piers "IM� Less/Ugly= 7 More/Beautiful= 142 Photos= 12 Pics More/Beautiful n - Less Beautiful IMMINUMMI Ugly More 0 10 20 30 40 50 60 70 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Branding Plan, Master Plan Department: Community Development; Economic Development; Parks& Recreation ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 26 Clermont Community Center Less/Ugly=0 More/Beautiful=46 Photos= 12 # Pics More/Beautiful Less Beautiful Beautiful Ugly More 0 5 10 15 20 25 30 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Branding Plan, Master Plan Department: Community Development; Economic Development; Parks&Recreation; Community Services Farmers Market Less/Ugly= 1 More/Beautiful=88 Photos= 7 # Pics EMI More/Beautiful _ _ _ Less Beautiful Ugly J More - �___ -T-----•-- - --- --...-_�-- ---------------_--- -- --- - r- 0 10 20 30 40 50 60 P" Location: Downtown _, Structure: Municipal Budget; Branding Plan; Master Plan Department: Community Development, Economic Development; Parks& Recreation,Community Services 02013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 27 P-1 n Farmer's Market Sign Less/Ugly=6 More/Beautiful=38 Photos= 1 #P(cs More/Beautiful Less • Beautiful Ugly More 0 5 10 15 20 25 Location: Downtown Structure: Beautification (Branding Plan); Master Plan Department: Community Development; Economic Development Outdoor Seating, Park & Picnic Benches Less/Ugly= 0 More/Beautiful=82 Photos= 7 #P(cs More/Beautiful Less Beautiful �. Ugly More 0 5 10 15 20 25 30 35 40 Location: Downtown, Parks&Trails Structure: Municipal Budget; Branding Plan, Master Plan Department: Finance; Parks& Recreation; Community Development; Economic Development ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 28 Trail, Pavilion, Waterfront Beach Less/Ugly= 6 More/Beautiful=386 Photos=32 � - I # Pics t _ More/Beautiful Less Beautiful Ugly 4 More 0 20 40 60 80 100 120 140 Location: Downtown Structure: Public Assets(Capital Improvement Plan), Branding Plan; Master Plan Department: Finance; Parks& Recreation; Community Development; Economic Development Bike Racks Ugly/Less= 0 More/Beautiful= 12 Photos=2 # Pics I More/Beautiful Less Beautiful Ugly _ More 0 1 2 3 4 5 6 Location: Downtown; City Wide Structure: Municipal Budget; Branding Plan; Master Plan Department: Parks& Recreation; Community Development; Economic Development ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 29 Electric Vehicle Charging Stations Less/Ugly=2 More/Beautiful= 19 Photos=3 - I I # Pics More/Beautiful Less Beautiful Ugly - More E 0 1 2 3 4 5 6 7 8 9 Location: Downtown Structure: Municipal Budget; Master Plan; Branding Plan Department: Parks& Recreation; Community Development; Economic Development Clermont City Hall Less/Ugly= 0 More/Beautiful=22 Photos= 6 #Pics More/Beautiful Less Beautiful Ugly More 0 2 4 6 8 10 12 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Master Plan; Branding Plan Department: Finance;Community Development; Economic Development ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 30 r Palatlakaha Park Playground Less/Ugly= 1 More/Beautiful=28 Photos=4 # Pics More/Beautiful I Less Beautiful _ Ugly More 0 2 4 6 8 10 12 Location: Palatlakaha Structure: Public Assets(Capital Improvement Plan), Comprehensive Plan; Branding Plan Department: Parks& Recreation; Community Development; General Services Kaboom Playground Less/Ugly= 18 More/Beautiful= 61 Photos=3 #Pics More/Beautiful Less Beautiful Ugly More 0 5 10 15 20 25 30 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Master Plan; Branding Plan Department: Parks&Recreation; General Services 02013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 31 Shuffle Board Courts Less/Ugly=2 More/Beautiful=52 Photos=20 # Pics More/Beautiful ` ---- ----- - - - ----- ---- -- - - - L ` Less humid Beautiful Ugly More 0 5 10 15 20 25 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Master Plan Department: Parks& Recreation; General Services Kehlor Tennis Courts Less/Ugly=24 More/Beautiful= 7 Photos=4 # Pics I 11 More/Beautiful 1 Less Beautiful Ugly i More 0 2 4 6 8 10 12 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Master Plan Department: Parks& Recreation;General Services 02013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 32 Kehlor Building Less/Ugly=8 More/Beautiful=28 Photos=9 E - I I I I #Pics More/Beautiful _ J Less Beautiful Ugly More l 0 2 4 6 8 10 12 14 16 Location: Downtown Structure: Public Assets(Capital Improvement Plan); Master Plan Department: Parks&Recreation;General Services Cooper Memorial Library Less/Ugly=0 More/Beautiful=42 Photos= 8 I I I # Pics t - 1 More/Beautiful Less Beautiful Ugly More 0 2 4 6 8 10 12 14 16 18 Location: East of US 27 EStructure: Public Assets(Capital Improvement Plan) Department: Community Services ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I fax (352)314-9112 33 n �- Public Pool Less/Ugly=0 More/Beautiful=24 Photos=2 __-- #Pics More/Beautiful Less u' Beautiful Ugly More _ 0 2 4 6 8 10 12 Location: Structure: Public Assets(Capital Improvement Plan); Master Plan Department: Finance; Parks& Recreation; Community Services �= Palatlakaha Park& Park Elements (soccer field(s), tennis court(s,) pavilion, bathroom(s), signage) Less/Ugly=21 More/Beautiful= 14 Photos=9 # Pics More/Beautiful ,.ft Less - Beautiful Ugly More -_-----,._.,-�- ---_-._..---__ -- __-� -- -----�-- - 0 2 4 6 8 10 12 14 Location: Palatlakaha Park Structure: Public Assets(Capital Improvement Plan); Comprehensive Plan Department: Community Development; Parks& Recreation; Community Services; General Services 02013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 34 rr r Center Lake Less/Ugly= 7 More/Beautiful=43 Photos=8 # Pics ~ More/Beautiful Less 0 _ Beautiful ""? Ugly More 0 2 4 6 8 10 12 14 16 18 Location: Downtown Structure: Beautification Plan; Branding Plan; Master Plan (- Department: Parks& Recreation;Community Services; General Services; Economic Development ,-- Flowers,Trees, Decorative Flags, Hanging Flower Baskets IOW Less/Ugly=35 More/Beautiful=340 Photos=45 I I - #Pics 5 More/Beautiful _...�_._ ____ Less •MI J Beautiful -_- 1 Ugly More 0 20 40 60 80 100 120 140 iiA Location: Downtown 1.1 Structure: Branding Plan; Beautification Plan; Master Plan — Department: Economic Development; Community Development; General Services r ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 35 .r Downtown Winter Garden, Winter Garden Entrance Signage Less/Ugy= 6 More/Beautiful=36 Photos=4 #Pics More/Beautiful - 0-1 _ - Less MIN Beautiful Ugly L_1 More 0 2 4 6 8 10 12 14 Location: Downtown Winter Garden lo" Structure: Branding Plan; Comprehensive Plan; Master Plan Department: Economic Development; Community Development; General Services Winter Garden Village Shopping Plaza .- Less/Ugly= 7 More/Beautiful= 66 Photos=4 #Pics MEN More/Beautiful _ _ __ __ ___ „ _ _ __ .� ___ _ _ Less Beautiful Ugly More 0 5 10 15 20 25 30 35 Location: Winter Garden Village Structure: Branding Plan; Comprehensive Plan; Master Plan Department: Economic Development; Community Development; General Services; Public Works r-.$ ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 36 IMM J. Shopping Plaza & Theater Less/Ugly= 10 More/Beautiful=40 Photos=5 - t I #Pics More/Beautiful Less Beautiful Ugly More .1111411111111.1111111.1011111MMIIIMMEI 0 2 4 6 8 10 12 14 16 18 Location: Winter Garden Village EStructure: Branding Plan; Comprehensive Plan; Master Plan Department: Economic Development; Community Development; General Services; Public Works Shopping Plaza & Epic Theater Less/Ugly= 10 More/Beautiful=40 Photos=5 #Pics More/Beautiful Less Beautiful EUgly More EM41.1114=111111M1111111111.1.1.1= 0 2 4 6 8 10 12 14 16 18 Location: S.E. of US 27 Structure: Comprehensive Plan; Codes; Branding Plan; Economic Development Plan Department: Community Development; Economic Development ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 37 fl Stand Alone Big Box/Retail Less/Ugly= 70 More/Beautiful= 15 Photos=5 # Pics EMore/Beautiful = 1 Less t Beautiful Ugly More 0 10 20 30 40 50 60 Location: S.E. of US 27 Structure: Comprehensive Plan;Codes; Branding Plan; Economic Development Plan Department: Community Development; Economic Development Eat In Chain Eateries Less/Ugly= 12 More/Beautiful=38 Photos=3 # Pics l - More/Beautiful 1 Less 1 i-r�� �,�� 1 Beautiful Ugly - - - -- - 1 More -1=M1M14111111111111.....111 0 2 4 6 8 10 12 14 16 18 Location: City Wide Structure: Comprehensive Plan; Codes; Branding Plan; Economic Development Plan Department: Community Development; Economic Development ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 38 Citrus Tower Less/Ugly=3 More/Beautiful= 93 Photos=5 # Pics More/Beautiful *-� Less Beautiful ^a - Ugly More 0 5 10 15 20 25 30 35 40 45 Location: City Landmarks ami Structure: Economic Development Plan Department: Community Development; Economic Development President's Hall of Fame Less/Ugly= 6 More/Beautiful= 10 Photos= 1 #Pics Less Beautiful Ugly More nl,e1ve,amemn..mar a,mme.111.1111 LieliMq*Earte 0 1 2 3 4 5 6 7 8 Location: City Landmarks Structure: Economic Development Plan Department: Community Development, Economic Development ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I fax (352)314-9112 39 Golf Courses Less/Ugly=4 More/Beautiful= 15 Photos= 6 - # Pics Milwrimirommi■E■1 - More/Beautiful Less ,diamema Beautiful Ugly More 0 1 2 3 4 5 6 7 8 Location: Structure: Municipal Codes EDepartment: Community Development; Economic Development NTC, Soccer Fields, Softball Complex, Pool, NTC Bldg., Live Well Facility Less/Ugly=5 More/Beautiful=24 Photos= 14 - I I - # Pics 111■711117111111 - More/Beautiful Less J Beautiful Ugly J More 0 5 10 15 20 25 30 35 40 Location: East of US 27 Structure: Economic Development Plan; Comprehensive Plan; Branding Plan Department: Community Development; Economic Development ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 40 n n NTC Restroom Less/Ugly= 15 More/Beautiful=0 Photos= 1 # Pics f More/Beautiful Less Beautiful Ugly More 0 2 4 6 8 10 P Location: East of US 27 F' Structure: Municipal Codes Department: Community Development;Code Enforcement Lake-Sumter State College & UCF Less/Ugly=0 More/Beautiful=54 Photos=5 #Pics More/Beautiful Less Beautiful Ugly More h 0 5 10 15 20 25 fl Location: East of US 27 Structure: Economic Development Plan; Branding Plan; Comprehensive Plan r- Department: Economic Development; Community Development P ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 41 P n mot ems mow MON WM A v z1,"1,13` < O ; vVto,�"= o u °0°" — U�yE\G��� V - n' ,,��` ' B 4 V" J a,,� v S S a , ERM"--- - ' , � ` ;fir` € .x _,-- , a }yf-sia: .` owe ' , ,- _•`: . ;{ ?"" ^'' ' r 9.,.z...3_.,...,...s...,%.*,:a,max s -x_ __ - ---i,.: ' -,-- 1 a r i x 3 - Q i�X> �._ , ° r,, ---1, -- ------ -` =Clermbnt's 2013 Community Forums r, . rt vv V y wtc«'.�w'x"aas''a s, �.+a�. 'r fi= - :cam.;: ' ■ * a�' < Y-'''ate.," s _ `'' _ Ssr It sRna-YS '"t. "-, - - ▪ -�▪ r -�� r __ _ ^Y _ _ Steps. . _ E , n av< .Yap", ,g,..:3"-�4t S :i:c __{,J` •}'' i,- Xz_ J=,.: - -....7-;;;.:::?....'.".E-',',-; _ ��x - >'+3Fxs%r. ,W'?&k"a ,-- ',..q. ri.. _ ig4s a,� ¢-, r , -.9`�"se - _ -�rf� 4...--,„,.-- `�,'r" _ ''; -•raaj _ ( _ - s. I � . - t... v � , M., o t� v r f '�K ` mss # , " ,, ` r" } z h' t; s £ < ' _ - f' iaw . S'.E,..b <r%.*.r' o -` ... x t, i o ,$ - z{ a - 4 s'- 4Y y=Afii3 , .-,"'w" ■ `MS _ •-,' , -4-'s" thecorbingroup /ea,ne*my b,s Navmb ioWers J CI Clermont' s 2013 Community Forums Fl NEXT STEPS flMaking the Connection! Most cities have elements in common Many successful cities have obtained broad community input tying their elements together leveraging their a distinct brand to generate revenue With this in mind, this document exists as a resource for bridging the community's priorities with a series of next steps for capturing Clermont's brand, obtaining a master plan and strategic implementation plans. [I Resource for Next Steps: 0 1 Obtain a branding Consultant to utilize information provided for an emerging brand to create (Concurrent with Master Planning RFQ) D a Logo & Color sets b Tag Line c Signage Designs (Gateway, Kiosks, Directional) Fl d Public Furniture conceptual e Suggestions for brand emersion, e g for events, naming trails, naming streets f Website Design fl 2 Hold 4th Community Forum to reveal Clermont's Brand and write Clermont's Vision Statement 3 Identify department/staff to begin managing and applying the brand fl 4 Brand Emersion (apply the brand on public projects, in Economic Development Initiatives, Downtown Master Plan) Examples include a Splash pad fb Signage U c Website d Trails, Streets, Alleys, Activities fl e Events themed (downtown events - big/small) ster Planning RFQ/RFP (Concurrent with Branding RFQ ) 6 Obtain Master Planning Consultants to utilize the data provided by community na Create a 10 year master plan based upon community's vision statement/priorities Tie the plan to specific funding years/funding sources with a an identified staff/and (if appropriate) community lead b Include economic development plans complementary with the community's vision and branding plans c Include beautification plans consistent with citizens input, complementary with aClermont's brand and vision statement 7 Implement Branding and Master Plans a 0 .,-----, L.......- thecorbingroup ©2013 The Corbin Group I www thecorbingroup corn I Office (352)314-9119 I Fax (352)314-9112 42 [1