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2017-32 AGREEMENT BETWEEN CITY OF CLERMONT AND LAKE COUNTY, FLORIDA FOR CAPITAL PROJECTS FUNDING PROGRAM THIS AGREEMENT is entered into by and between Lake County,Florida,a political subdivision of the State of Florida,hereinafter the"COUNTY,"and the City of Clermont,a municipal corporation organized under the laws of the State of Florida,hereinafter referred to as"CITY." WHEREAS,the Lake County Tourist Development Tax was created to fund the advancement of tourism and attract tourists to visit Lake County; and WHEREAS,the Board of County Commissioners established a Capital Projects Funding Program from the Tourist Development Tax to assist agencies in establishing new or refurbishing existing facilities or infrastructures that are for recreational activities,cultural events and performances that host events in Lake County whose primary goal and purpose is to bring substantial numbers of tourists. Such facilities and infrastructures must-be either(1)publicly owned and operated by not-for-profit organizations and open to the public or(2)publicly owned and operated by a public entity; and WHEREAS,the CITY is desirous of establishing and maintaining such facilities. NOW,THEREFORE,IN CONSIDERATION of the mutual terms, understandings, conditions, promises and covenants set forth herein,the parties agree as follows: 1.Recitals.The foregoing recitals are true and correct and incorporated herein by reference. 2. Capital Projects. In order to be eligible for funding under this Agreement,the project must consist of one'of the following: A.New construction, expansion,remodeling, or a replacement project for an existing facility or facilities.The project must have a total cost of at least$25,000 over the life of the project and a useful life of at least ten(10)years. B.A purchase of major equipment(assets)costing$25,000 or more with a useful life of at least ten(10)years. C. A major maintenance or rehabilitation project for existing facilities with a cost of$25,000 or more and a useful life of at least ten(10)years. The capital project shall be for the purpose of establishing new or refurbishing existing facilities or infrastructures that.are.for recreational activities,cultural events and performances that host events in Lake County whose primary goal and purpose is to bring substantial numbers of tourists. Such facilities and infrastructures must be either(1)publicly owned and operated by not-for-profit organizations and open to the public or(2)publicly owned and operated by a public entity. The capital project approved for funding pursuant to this Agreement is identified as follows: Project Name: Victory Pointe Project Location: Waterfront Park,Clermont, FL Project Description: Building on the success the CITY has had for the past 30 years,the CITY is looking to remain a player in the endurance sports world with the buildout of their Victory Pointe park project. Victory Pointe will be anchored by the existing rowing boathouse and will give event operators more space and better amenities to host their events. With the new location of the park on the west side of the waterfront,the CITY will also be better able to tie in their events to their downtown as well as the South Lake Trail thereby greatly increasing the economic impact of the events. This project is the first step of a much greater masterplan which will serve as a lynchpin for the growth of the CITY. A full description of the capital project is included in Exhibit A,attached hereto and incorporated herein by reference. 3. Project Commencement.The CITY shall commence the capital project within one hundred twenty(120)days of the full execution of this Agreement. If the CITY does not commence the capital project within this time frame,the COUNTY shall have the option of terminating this Agreement and reallocating the funding to another agency or project. The COUNTY shall provide the CITY written notice of its intent to terminate hereunder and the CITY shall have five(5)business days in which to provide response and to request additional time in which to commence the capital project. Granting a request for an extension of time is solely within the discretion of the COUNTY. 4. Funding.The funding provided under this Agreement from the Tourist Development Tax, hereinafter the"TDC Funds,"shall be supplemental in nature and the CITY hereby agrees that in no event shall the funding provided hereunder be the sole source of funding for the capital project. The CITY shall provide a fifty percent(50%)match of the budget for the total cost of the capital project. In-kind matches shall be permitted so long as value estimates are verifiable. In-kind matches may include but are not limited to donated goods and services,land, and facilities.The CITY shall provide evidence,to the satisfaction of the COUNTY,of other sources,which,when combined,provide for the total funding for the complete capital project. The capital project is approved for TDC Funds as follows: Total Project Budget: $1,400,000.00 TDC Funds Approved: $400,000.00 5. Payment.Payments shall be made to the CITY at the following milestone: (1)twenty- five percent(25%)completion; (2) fifty percent(50%)completion; (3)seventy-five percent(75%) completion; and(4)one hundred percent(100%)completion. The CITY shall submit an invoice at each milestone and include documentation sufficient to support the request for payment.The COUNTY has the option to request additional documentation if the COUNTY deems it necessary in order to support the payment. In the event the CITY cannot commence the capital project without receiving TDC Funds in advance, the CITY may request the initial twenty-five percent(25%)payment at the start of the project; provided,however, that all other milestone payments shall be invoiced at the completion of the milestone. Payments shall only be made to the CITY as approved hereunder. In no event shall payments be made directly to any of CITY's vendors or subcontractors. Payments shall be made in accordance with Chapter 218,Part VII, Florida Statutes. 6. Eligible and Ineligible Uses.The TDC Funds provided hereunder shall only be used for eligible items as defined under Section 125.104, Florida Statutes,and under the County's Tourist Development Plan, Section 13-47, Lake County Code. Eligible uses include: construction, extensions, expansion, remodeling, repair and/or improvements, and major equipment(assets)for convention centers, sports stadiums,coliseums, auditoriums or museums. The following uses are ineligible for funding: A. Annual operating expenditures B. Legal, medical,engineering, accounting, auditing,planning feasibility studies or other consulting services. C. Salaries or supplements to salaries for existing or future staff, or employment of personnel not directly related to the project or event. D. Purchasing tangible personal property including but not limited to office furnishings or equipment valued less than$25,000,permanent collections, or individual pieces of art. E. Interest reduction of deficient or loans. F. Expenses incurred or obligated prior to or after the funding project period. (Even if related to the capital project,TDC Funds shall not be used to reimburse any expense incurred prior to the full execution of this Agreement.) G. Prize money, scholarships, awards,plaques,T-shirts,uniforms or certificates. H. Travel. I. Projects which are restricted to private or exclusive participation. J.Private entertainment, food or beverages. K. Expenses to fund other events not recommended or approved by Lake County. In the event the CITY is found to have used the TDC Funds for an ineligible use,the CITY must repay the funds to the COUNTY,plus five percent(5%)interest, or the maximum interest permitted by law if lesser. 7. Reporting Requirements.The CITY shall provide the following reports to the COUNTY: A. Project Status Reports. Quarterly reports shall be submitted to provide information on the capital project. Quarterly reports are due on the first(1st)day of the third(3rd)month of each calendar quarter. The report should contain a brief narrative summary providing updated information on the capital project, including financial status report for the project,planning and construction related activities. B. Construction Completion Report. Within forty-five(45)days of the completion of the capital project,the CITY shall summarize its efforts by providing the following information: 1. A brief narrative summary of the successful completion of the capital project. 2. An evaluation of the economic impact the capital project has initially had on the COUNTY. 3. A financial statement listing all of the revenues received and expenses paid in the course of the development and completion of the capital project that clearly defines how and where the funds were used. 4. Photographs or video of the capital project and any related events, including time lapses of the construction. 5. Flyers,newspaper ads, brochures or marketing efforts utilized to attract tourists. This may include a list of radio stations,magazines, etc. 6. If events have been held since completion of the capital project, include local attractions that were visited as part of the events, and local restaurants or businesses utilized as part of the event. 7. Final documented, or if unable to provide actual numbers,estimated number of event participants. 8. Room Night Certification Form—the organization must make every effort to obtain the number of overnight stays from local hotels within Lake County that housed those attending the event.This means that for events requiring registration,the recipient should make available a list of Lake County hotels and encourage overnight stays.For those events that do not require registration, information should be provided during the event to encourage on overnight stay.After the event,the CITY shall be required to request that the hotel provide information regarding the number of individuals residing at the hotel as a result of the event. C. Project Impact Report.No later than January 30th and July 15th of each calendar year after completion of the capital project for a term of three(3)years,the CITY shall provide the COUNTY with a detailed report of all events that have taken place as a result of the completion of the capital project funded hereunder. These Project Impact Reports shall include survey results from the attendees of the events. These surveys shall provide information pertaining to the number of persons attending the event,the number of nights stayed, food and entertainment budget while visiting, and ways to improve their visit to Lake County.Additionally,the CITY shall provide Room Night Certification forms for each event held at the facility funded hereunder for the same three(3)year term. If any of the subsequent events resulted in no overnight hotel stays,or few overnight hotel stays, the CITY shall document its efforts to promote overnight hotel stays and other opportunities within Lake County. 8. Term.The term of this Agreement shall be from the date the last party hereto executes this Agreement and shall terminate no later than forty-five(45)days from the conclusion of the event. Any deliverables required hereunder shall be delivered to the COUNTY within this post-event time frame. 9. Default.If the CITY fails to complete any of the CITY's obligations identified herein, including but not limited to failure to construct the capital project,the COUNTY shall have the right to hold the CITY in default of the Agreement. Upon a finding of default,the COUNTY shall have the right to refuse payment or to reduce the payment as determined appropriate by the COUNTY.The COUNTY shall notify the CITY in writing of the default and of any reduction in the contract amount. The CITY shall have ten(10)days in which to respond to the demand and to provide justification as to why such funding should not be reduced.Failure to respond within this time frame shall be considered a waiver of any claims.The COUNTY shall have the right to institute proceedings within the Fifth Judicial Circuit to enforce the terms of this Agreement. 10. Right to Audit.The COUNTY reserves the right to require CITY to submit to an audit by any auditor of the COUNTY'S choosing. CITY shall provide access to all of its records,which relate directly or indirectly to this Agreement at its place of business during regular business hours. CITY shall retain all records pertaining to this Agreement and upon request make them available to the COUNTY for five(5)years following expiration of the Agreement. CITY agrees to provide such assistance as may be necessary to facilitate the review or audit by the COUNTY to ensure compliance with applicable accounting and financial standards. This provision is hereby considered to be included within, and applicable to, any subcontractor agreement entered into by the CITY in performance of any work hereunder. If an audit inspection or examination pursuant to this section discloses a misuse of the funds or a use of the funds for any ineligible items,or inappropriate use of the funds of any nature whatsoever by the CITY to the COUNTY in excess of one percent(1%)of the total contract amount, in addition to making adjustments for the disallowed items or charges, the reasonable actual cost of the COUNTY'S audit shall be reimbursed to the COUNTY by the CITY. Any adjustments and/or payments which must be made as a result of any such audit or inspection of the CITY's records shall be made within a reasonable amount of time,but in no event shall the time exceed ninety(90)days, from presentation of the COUNTY'S audit findings to the CITY. 11. General Provisions. A. Notice. Wherever provision is made in this Agreement for the giving, service or delivery of any notice, statement or other instrument, such notice shall be in writing and shall be deemed to have been duly given, served and delivered,if delivered by hand or mailed by United States registered or certified mail, and addressed as follows: COUNTY AGENCY County Manager City Manager 315 West Main Street, Ste. 308 685 W. Montrose St. P.O. Box 7800 Clermont,FL 34711 Tavares,Florida 32778-7800 cc: Economic Development&Tourism P.O. Box 7800 Tavares,Florida 32778 Each party may change its mailing address by giving to the other party,by hand delivery,United States registered or certified mail,notice of election to change such address. B. Modification.No modification, amendment, or alteration of the terms or conditions contained herein shall be effective unless contained in a written document executed by the parties hereto, with the same formality, and of equal dignity herewith. C. Severance.The invalidity or unenforceability of any particular provision of this Agreement shall not affect the other provisions hereof,and this Agreement shall be construed in all respects as if such invalid or unenforceable provisions were omitted. D. Scope of Agreement.This Agreement is intended by the parties to be the final expression of their Agreement, and it constitutes the full and entire understanding between the parties with respect to the subject hereof,notwithstanding any representations, statements or agreements to the contrary.This Agreement supersedes and replaces previous agreements between the parties. E. Entire Agreement. This Agreement,together with any exhibits or attachments hereto constitutes the entire agreement between the parties,and incorporates all discussions between the parties. This Agreement may not be amended or modified except by a writing signed by the party to be charged. IN WITNESS WHEREOF,the parties hereto have made and executed this Agreement on the respective dates under each signature: COUNTY through its Board of County Commissioners, signing by and through its Chairman,and by the CITY,through its duly authorized representative. CITY ATTST: CITY CLERMONT FLO A Ate Tracy Ackroyd Howe,City Clerk Gail L. Ash, Mayor Thisp? day of , 2017. • fi z Apprdve• .s to form Daniel -. an . , -1 y Attorney Agreement between City of Clermont and Lake County,Florida for Capital Projects Funding Program COUNTY LAKE COUNTY, FLORIDA through its ATTEST: BOARD OF COUN Y COMMISSIONERS Nei Kelly, Clerk of the :oar. Timothy I. Sullivan, Chairman /r- af County Commissioners of a � Lal e0Coun,ty,Florida This 1 of , 2017. Approved as to form and legality: Melanie Marsh,County Attorney City of Cl LAKE COUNTY TOURIST DEVELOPMENT CAPITAL FUNDING APPLICATION AUGUST 23, 2016 ER C� Cl- NT Choice of Champions` 1 CLER1"�ONT Chore o1 Chunpian A. Background A.1 Name of Project: Victory Point, City of Clermont Florida A.2 Location: West Avenue, City of Clermont. A.3 Project Timeline: Construction to begin March 2017 A.4 Nature of Project: New FEID 59-6000290 A.5 Executive Summary In 2015, the Clermont City Council unanimously approved a Master Plan for the historic downtown and waterfront areas. As envisioned, the master-plan will activate economic development goals while in tandem amplifying the standard and quality of life for residents and visitors alike.The aforementioned further enhances the tax base of Lake County through increased hedonic values and visitor visitation/spending. The City of Clermont, aptly branded as the Choice of Champions, is globally recognized as a premier destination for sports competition and training.To that end,the envisioned master-plan best positions Clermont to actuate and protect these unique assets which draw thousands to live, work, train and compete in this award winning City. One of the key elements to activating additional economic opportunity through the derivative of "heads in beds" and in-direct/direct spending is through the Victory Pointe master plan project. Understanding, now more than ever, competition exists in enhancing visitor experience through public realm improvements. This competition requires cities to invest greater resources into ensuring not only existing, but growth opportunities within sports such as rowing,triathlon and cycling continued to be leveraged. Fewer destinations are prepared to write checks,with that the quality and characteristics of facilities must be right for each event. It has been observed that communities are either modifying or improving their facilities, building new complexes, or falling further behind by failing to invest resources into enhancements and upgrades. No longer can cities rest and depend upon existing hotel room night stays generated by sport tourism stakeholders given the competition locally, regionally, nationally and internationally. The City of Clermont has long been a placeholder and leader in the endurance sports segment as well as a favorite in rowing, however,the City of Clermont must invest resources to continue to grow and enhance not only the sport 2 CLERI"IONT �huce ofChampian` venue, but also athlete/visitor experience, reduction of impediments to citizens, and activating economic development goals through sport tourism. Purpose of Victory Pointe: The City is well-regarded as an international destination for athletic events and training the collective impact of the Downtown Master Plan is expected to continue, enhance, and create additional demand for the aforementioned recurring activities. Victory Point Victory Point is an innovative and remarkable ecological public park and event space, which also serves as a regional storm-water management .. facility protecting natural assets and ensuring • •", :„ sustainable environmental protective measures. • " Victory Point is a public space like none other in the • ._` region. .,. As it relates to event stakeholders, Victory Point will allow event stakeholders hosting events at waterfront the following: • Expanded venue space to grow event capacity • Enhanced spectator viewing areas to compete with competitive facilities • Greater access and accommodation to active transportation networks to meet the needs of athlete/visitor requests as many travel without car rentals • Unimpeded access into the downtown business district via the South Lake Trail Spur The following sport tourism events will be able to increase capacity for events with the • Triathlon • Endurance Sports • Rowing • Watersports 3 CLER ONT B. Applicant Information B.1 Name of Submitting Organization City of Clermont B.2 Purpose and Mission of Submitting Organization: Our mission: To preserve and enhance the quality of life for the Clermont community by providing exceptional services. B.6 Contact Person/Title: Shannon Schmidt, Director Economic Development C. Project Details: Victory Pointe is an innovative and remarkable ecological public park and event space, which also serves as a regional storm-water management facility protecting natural assets and ensuring sustainable environmental protective measures.Victory Point is a public space like none other in the region. As it relates to event stakeholders, '. Victory Point will allow event stakeholders hosting events at =r j•tAr` r waterfront the following: • " R y • Expanded venue space to grow event capacity • Enhanced spectator viewing areas to compete '= with competitive facilities ' • Greater access and accommodation to active . aiL.44 transportation networks to meet the needs of athlete/visitor requests as many travel without car rentals ■ Unimpeded access into the downtown business district via the South Lake Trail Spur C.1 Details of project space/construction type, clients served and the project itself: See below • 4 CLER ONT Chace o1 Ownparn' C.2. Describe in detail the strategic rational and business justification for the Project: Like private-sector capital, sport tourism events particularly regionally/nationally branded are mobile. These events vie for the best venues thus, municipalities interested in retaining and attaining events must compete by re-investing in assets to attract these events as both a generator of economic impact through heads/beds derivatives, but also more recently an aggressive opportunity to leverage sport tourism events as a conduit to cultivating sense of place and quality of life. Events that engage the public have potential to contribute to the character and identity of a community.These types of events provide opportunities for socialization, enhance the sense of community, and provide hands-on experiences attractive to regional residents—all contributing to the community's quality of life. To that end, a significant opportunity at re-defining quality of workforce and corporate recruitment through strategic community events. Studies suggest that strong arts and cultural communities rank among the top factors for decision makers when considering relocation for employment opportunities. The development and positioning of unique and diverse cultural opportunities is proof of a public commitment to maintain, and even improve,the quality of its workforce. Victory Pointe Economic Impact Overview ■ Continuing activities stemming from the planned investment in Victory Point will generate $6.8M in gross economic income in a typical year across the state and local economies. o This output is associated with nearly 123 and $2.9M continuing direct, indirect and induced jobs and wage income, respectively. Additionally, there will be gross fiscal benefits each and every year of approximately $0.7M flowing to the state and various local governments. • Fred Sommer, President of Sommer Sports (a for-profit entity), has been in continuous operations and managing endurance events at Waterfront Park for over 34 years. Presently, Sommer Sports operates and manages over 40 triathlons, duathlon and running events at Waterfront Park and Lake Louisa State Park.The need exists to grow and expand capacity for events- particularly as it relates to transition areas for triathletes. • 2015 athlete participation numbers reflected a total of 8,815 participants. Of the 8,815 participants, 20%of the athlete participants reside in the City of Clermont with 4% of athletes visiting from out-of-state. 5 CLER�f ONT le of Champia' • *Spectator and companion traveler information is unavailable for Sommer Sports events. • Direct spending at Sommer Sports Events was estimated based on visitor spending in the Orlando area of about $105 per person per day.The total amount of spending for participants only is estimated at about $206,000 annually. • Attendance by event for Lake County Rowing Association increased significantly from 2015 to 2016, growing from 2,250 athlete participants to 9,500 athlete participants.Victory Point will allow the LCRA to compete competitively for USRowing nationally and regionally significant events with enhanced launching, user and spectator spaces. • *Spectator and companion traveler information is unavailable for Lake County Rowing Association events • In 2016, New Beginnings (a non-profit 501(c)3) hosted the 3rd annual Lake County Dragon Boat Festival event.The South Lake County Dragon Boat Festival is located at Waterfront Park using both park facilities and Lake Minneola.The event cultivates both local and regional teams competing in a variety of heats.Total attendance in 2015 and 2016 (both participants and viewers) is estimated by event organizers to be 4,000-4,500.Victory Point will allow enhanced access and accommodation which has challenged the event from a logistics standpoint.Additionally, spectator viewing will be maximized and allow Clermont to become the premier Dragon Boat Festival for the region. 6 c CLER ONT Chace of Chars C. Project Details: Victory Pointe duals as both an innovative storm-water facility; public realm park space; and outdoor sporting and event space. As a storm-water facility, Victory Point serves to combine the elements of freeing up lakefront and park land for amenity development by allowing for a regional discharge pond. At the same time, Victory Point preserves and protects the natural asset, Lake Minneola by abating direct discharge. As a festival and sporting event facility, Victory Pointe will enhance the athlete and visitor experience currently offered at the waterfront park facility. Victory Point as a festival and event park facility is designed to perform better than waterfront park. Through technology, way- finding, infrastructure, operational efficiencies and nearby opportunity for embedded mixed use development- Victory Pointe will offer un-paralleled waters-edge event and festival facility space. Versatility in design to offer world-class event space for nationally branded events such as: USRowing, US Kayak and Canoe, as well as Ironman to offering functionality for organically local events such as: Horrible 100, Ride Latino, Sommer Sports and Dragon Boat events. Lastly, the venue itself allows for adaptability integral to city life beyond its role in sports and festivals. A sense of arrival for bicycle tourist along the Coast to Coast trail. C.1 Victory Pointe Summary: See above C.2 Clients and Events Served: US Kayak and Canoe Through the collaborative efforts of the Central Florida Sports Commission, Lake County Economic Development and Tourism, City of Clermont along with private sector business along waterfront, the City of Clermont has been awarded the 2017 Canoe and Kayak National Championships. The event is slated for August 2-5th 2017 with a projected 1000 athletes and visitors. 7 CLERMONT of Cham � Sommer Sports For over 34 years, Sommer Sports has hosted triathlon and endurance events at Waterfront Park. Sommer Sports triathlons have been featured in Men's Health Magazine, Great Floridian Triathlon voted one of the "Top-20 triathlons" in the United States and Outside Magazine- "Best Places to Train for Triathlon"1. Triathlon is the fastest growing Olympic sport (+15% per annum) and Para-Olympic sport. Currently, Sommer Sports operates and manages over 40 events in the Clermont area, with a focus on triathlon, duathlon and long distance running events, but a need exists to better accommodate capacity secondary to transition area, finish line and athlete post event areas in congruence with competitive triathlon event spaces regionally, nationally and internationally. Sommer Sports competes as a host community for USA Triathlon branded endurance events at both Waterfront Park and Lake Louisa State Park. On average is Sommer Sports is awarded 1-2 significant USA Triathlon branded events annually. Based on year-2015 participation data (for events held at the Clermont Waterfront Park), the Lake Minneola 5k is one of the most popular running events with a total of 1,011 participants. Similar, the Lake Minneola Half Marathon with 524 runner participants. Among triathlon events, the Great Clermont Triathlon attracted 372 athlete-participants and the Great Floridian Triathlon attracted 295 athlete- participants. Of the total 8,815 participants in 2015, 20%were from Clermont and 4%were from out-of-state.It is important to note that these numbers do not include visitors to the events as only participation is tracked. The Business of Triathlon/Cycling:Who are triathletes? • Average Age: 38* • Gender: 59.6% Male/39.5% Female* • Medium Household Income (triathletes): $136,564** • Medium Household Income (cyclists): $124,487** • *USA Triathlon Demographics Report (2009) **Triathlete Magazine reader study (2013) Following pro triathletes have made Clermont their home or second home: • Sara Haskins Olympian • Jarrod Shoemaker Olympian • Alicia Kaye • Lisa Bentley Ironman Champion 1 http://www.outsideonline.com/1786191/what-are-top-training-destinations-triathletes 8 CLERT"1ONT Charnpior Non-Clermont FL Out-of- Inter- %from %from Out- Sommer Sports 2016 Clermont Resident State national Clermont of-State Total Tails&Trails 10K 35 78 2 2 30% 3% 117 Tails&Trails 5K 48 112 6 0 29% 4% 166 Intimidator Challenge 1/2 4 203 26 5 2% 13% 238 Intimidator Challenge Aqua Bike 0 23 5 0 0% 18% 28 Intimidator Sprint 11 104 31 7 7% 25% 153 Great Clermont Triathlon 13 309 39 11 3% 13% 372 Lake Minneola Half Marathon 41 449 34 0 8% 6% 624 Lake Minneola 12K 27 238 5 0 10% 2% 270 Lake Minneola 5K 56 946 9 0 6% 1% 1011 Lake Minneola Sunset Tri 6 90 3 3 6% 6% 102 Lake Minneola Sunset Duathlon 2 14 0 0 13% 0% 16 Lake Minneola Sunset 5K 11 52 0 0 17% 0% 63 Girlz on Fire Triathlon 5 68 8 4 6% 14% 85 Summer Sprint Tri June 68 400 4 0 14% 1% 472 Summer 5K June 122 359 13 0 25% 3% 494 Summer Sprint Tri July 66 392 2 2 14% 1% 462 Summer 5K July 118 364 0 0 24% 0% 482 Summer Sprint Tri August 146 250 0 0 37% 0% 396 Summer 5K August 103 268 5 2 27% 2% 378 Summer Sprint Tri September 115 297 3 0 28% 1% 416 Summer 5K September 109 309 1 4 26% 1% 423 Meals for Miles 5K 125 275 0 0 31% 0% 400 Great Floridian Tnathlon Full 60 200 22 13 20% 12% 295 Great Floridian Triathlon 1/3 21 171 32 18 9% 21% 242 Nightmare on the Trail 5K 165 229 0 0 42% 0% 394 Rotary 10K 37 82 0 0 31% 0% 119 Rotary5K 117 132 0 0 47% 0% 249 Totals 1,631 6,863 250 71 19% 4% 8,816 ' all numbers represent participants only,attendance is not tracked by event coordinators Source: Sommer Sports,GAI Consuttarts,Inc. 9 LER ONT Choice d Own"oro Sommer Sports Events Direct spending at Sommer Sports Events is reflected in the following table. Visitor spending levels ($2015) reflect total per person spending per day by spending category, or a total of about$105 per person per day. Since Sommer Sports tracks participants by place of origin (e.g. Clermont, non-Clermont or outside of Clermont but within the state of Florida, out-of-state), assumptions were made regarding the %of spending by category for each segment. As shown, the total amount of visitor spending for participants only is estimated at about$206,000 annually: Estimated 2015 %Spent Clermont Area Estimated Spending Per Person Per Person Non- Out-of- Non- Total Per Tri. Per Day Outof-State Clermont Clermont State Clermont Clermont Spending Categories: Accommodations $401.89 $159.09 $39.62 60% 10% 0% $7,630 $27,189 $0 Restaurant F&B $310.44 $122.89 $30.60 60% 50% 40% $5,894 $105,009 $20,000 Grocery Store $29.80 $11.80 $2.94 10% 0% 0% $94 $0 $0 Attractions/Events $65.96 $26.11 $6.50 30% 20% 0% $626 $8,925 SO Other Entertainment $34.71 $13.74 $3.42 30% 20% 0% $329 $4,696 $0 Retail $101.32 $40.11 $9.99 40% 30% 20% $1,282 $20,564 $3,300 Rental Car $54.74 $21.67 $5.40 20% 0% 0% $346 $0 $0 Misc. $71.95 $28.48 $7.09 20% 0% 0% $455 $0 $0 Total $1,070.81 $423.88 $105.56 — $16,658 $166,383 $23,300 Sommer •orts Out-d-State Participants 321 Non-Clermont Participants 6,863 Clermont Partici..nts 1631 Source: GAI Consultants,Inc. Rowing Events Lake County Rowing Association The recently constructed boathouse has 5,000 square feet of space, including an office/substation for the Clermont police. The new boathouse was completed through a collaborative Lake County-City of Clermont effort to leverage the lake asset in attracting new water based activity, including college rowing, kayaking, sailing, and Para-rowing. The Lake County Rowing Association sponsors both youth and adult learn to row programs.The fee for a three-week adult learn to row session is $129. Participation in the learn to row programs is nominal. The Lake County Rowing Association held their second annual Leader of the Lake Regatta in 2015 and attracted an estimated 2,500 people. The event included 29 teams versus eight teams participating in 2014. Ultimately, the Lake County Rowing Association hopes to have about five different style of races per year at the regatta. Attendance by event for the Lake County Rowing Association (for the past two years) is reflected in the figure below. As shown, attendance from 2015 to 2016 increased significantly, growing from 2,250 10 CLER ONT Choice d Cham' • participants to 9,500 participants. As with Sommer Sports figures, these numbers do not include those viewing the events from the shore. One very exciting development is that Clermont has been chosen as one of four training sites for the 2017 World Rowing Championships. Foreign national teams are expected to be training here in Clermont from September 1St, 2017 up to the regatta dates beginning September 23rd, 2017.We will have more details following the 2016 Rio Olympics. US Rowing representative,AJ Dominique believes the Lake County Rowing Association is appropriately garnishing experience in event hosting and the time horizon for hosting nationally and regionally significant events is nearing. US Rowing is seeking requests for proposals for the 2017, 2018 and 2019 Masters National Championships and encourages LCRA to apply. However, improvements to the athlete and spectator viewing and launching areas is an important factor in Clermont establishing its role as an event location. Rowing Events 2016 Participants American Youth Cup 1,800 FSRA East District Championship 3,000 Florida Sprint League 1,500 Summer Camp 200 Leader of the Lake 2,500 Cdlegiate Training 500 Total 2016 9,500 2015 Partici••nts Leprechaun Hunt 50 Paddleboard 200 Leader of the Lake 2,000 Total 2015 2,250 Source: Lake County Rowing Assoc,GAI Consultants,Inc. 11 CLERMONT �huce ofChampiom Dragon Boat Race + Festival 2016 marks the third year of the South Lake County Dragon Boat Festival.The festival takes place at the Waterfront Park facility and on Lake Minneola. The event includes local and regional teams competing against each other in a variety of heats. The producer of the event is High Five Dragon Boat, LLC under agreement from New Beginnings a non- profit 501(c)3.The festival includes a variety of local businesses,food vendors and live music. Event organizers estimate total event attendance (both participants and viewers) at between 4,000 and 4,500. The cost for athlete-participants is as follows: $1,200 for a corporate sponsored team; $800 for a community team; and, $600 for a club, non-profit, or visiting team. Each boat has 20 paddlers and one drummer. Media market coverage includes: Orlando Sentinel,South Lake Press,South Lake Tablet and News 13. The event would like to grow in size capacity for both attendees and participants. Having an enhanced spectator viewing and launch area at Victory Point would be key in positioning, Clermont as a leader in Dragon Boat races. Cycling Events Florida Freewheelers- Horrible 100 The Horrible 100 Cycling Race is the largest cycling event in the southeast United States and has been held in Clermont(the starting point is at Waterfront Park) for the past 36 years.The race is well-covered by Orlando media outlets to include, News Channel 13, Orlando Sentinel,South Lake Press and South Lake Tablet. The race is currently at capacity with approximately 2,200 cyclists with an average of 1,000+/- attendees/vendors. The event includes themed rest stops,food trucks along the route and a Fitness Expo.The fitness expo continues to grow in vendor participation and event organizers will continue to grow this component of the event experience. The cycling event is recreational in nature a non-timed event and open to all cycling abilities. The registration fee for the 2015 Horrible 100 race was$45 ($50 the day of the event). 12 co CLER ONT 'hoi,e of Champion` Hispanic Business Initiative Fund-Tour Latino The Hispanic Business Initiative Fund-Orlando has hosted its annual fundraiser,Tour Latino at Waterfront Park for three consecutive years.The annual event was first initiated as an opportunity to strengthen fellowship amongst a consortium of fellow Hispanic Business Initiative cyclists inspired to raise funds for the organization. In its present state, HBIF hosts the annual ride in February,staging at Waterfront Park with several opportunities for all ages and abilities to participate in the cycling event. Event activities include: 10 mile ride,25 mile ride, metric century-ride(62 miles)and century-ride(100 miles). The event also includes dominos competition, music,food and vendor expo. In 2016, roughly 20 vendors participated in the event.All of the vendors are from the Orlando area. Athletes participating in the event come from Orlando, Miami,Tampa and surrounding cities.The event has doubled in participation each year. HBIF has a minimal marketing budget to promote the event and relies upon sponsors and vendors to cross promote the event. As of 2016,the event itself was able to net$60,000, including sponsorships, vendors and participants'registration fees/shirts. Direct Spending - Other Clermont Waterfront Events Moving to Victory Pointe Estimated 2015 %Spent Clermont Area Estimated Spending Per Person Per Person Non- Non- Total Per Trip Per Day Clermont Clermont Clermont Clermont Spending Categories: Accommodations $401.89 $159.09 $39.62 10% 0% $4 $0 Restaurant F&B $310.44 $122.89 $30.60 50% 40% $15 $12 Grocery Store $29.80 $11.80 $2.94 0% 0% $0 $0 Attractions/Events $65.96 $26.11 $6.50 20% 0% $1 $0 Other Entertainment $34.71 $13.74 $3.42 20% 0% $1 $0 Retail $101.32 $40.11 $9.99 30% 20% $3 $2 Rental Car $54.74 $21.67 $5.40 0% 0% $0 $0 Misc. $71.95 $28.48 $7_09 0% 0% $0 $0 Total $1,070.81 $423.88 $105.66 — — $24 $14 Estimated Spending Est%Non- Est No.Non- Est No. Non- Other Clermont lABterfrontEvents Clermont Est%Local Clermont Clermont Clermont Clermont Rowing Events Lake County Rowing Assoc 9,500 70% 30% 6,650 2,850 $161,200 $40,600 Dragon Boat Race 600 80% 20% 480 120 $11,600 $1,700 Cycling Events Hontle 100 2,200 70% 30% 1,540 660 $37,300 $9,400 Tour Latino 600 80% 20% 480 120 $11,600 $1,700 Other Special Events at Waterfront Pig on the Pond 27,000 60% 40% 16,200 10,800 $392,700 $153,800 Taste of South Lake 1,500 60% 40% 900 600 $21,800 $8,500 Other Park Users Trail Users to Clermont from Killarney Station 132,000 30% 70% 39,600 92,400 $960,000 $1,315,600 National Training Center Events 1,355 80% 20% 1,084 271 $26,300 $3,900 GRAND TOTAL $1,622,500 $1,535,200 Source. GAI Consultants.Inc 13 6 CLERMONT Estimated Spectator Spending Generated by Victory Pointe Sport Tourism Estimates were also made for spectators to endurance and sporting events. For those events where spectator figures were not available, we conservatively estimated the total number of spectators based on the number of participants (or 1.5 x the number of recorded participants). As shown, total spectator spending is estimated at almost $0.5 million. Estimated 2015 Estimated Per Person Per Person %Spent Clermont Total Per Tri• Per Day Clermont Spending Spending Categories: Accommodations $401.89 $159.09 $39.62 0% $0 Restaurant F&B $310.44 $122.89 $30.60 40% $429,300 Grocery Store $29.80 $11.80 $2.94 0% $0 Attractions/Events $65.96 $26.11 $6.50 0% $0 Other Entertainment $34.71 $13.74 $3.42 0% $0 Retail $101.32 $40.11 $9.99 20% $70,100 Rental Car $54.74 $21.67 $5.40 0% $0 Misc. $71.95 28.48 $7.09 0% $0 Total $1,070.81 $423.88 $105.56 -- $499,400 Estimated S•-ctators Sommer Sports Events 13,223 Rowng Events Lake County Rowing Association 14,250 Dragon Boat Race 3,400 Cycling Events Horrible 100 3,300 Tour Latino 900 Total Estimated S• ctators 35,073 Source: GAI Consultants,Inc. 14 CLERMONT " Charnpor A160248.00/May 2016 Estimated Spending,Other Major Events and Traffic Generators Coast-to-Coast Connector Estimated Spending per day$20.00 Assumed Spending in Clermont$10.00 Estimated Users Through Clermont 66,000 Total Estimated Clermont Spending $660,000 Ironman and Rowing events Total Participants 2,100 Total Florida Participants 1,100 Estimated Daily Spending, Florida Participants $14 Estimated Daily Spending,Out-of-state Participants$24 Total Estimated Spending, $78,800 Note:Assumes Ironman participants stay minimum of two days Summary of Direct Spending Following is a summary of direct spending associated with all of the events and potential users at Victory Pointe, or approximately $4.7 million annually.We believe that Victory Pointe, can be competitive with existing venues like Kissimmee Lakefront Park and Lake Eva Community Park and could likely exceed the current programming at the other venues.An estimated 16%of spending is attributable to potential new events (Ironman) and expansion of the trails system (Coast-to-Coast Connector). Summary, Estimated Direct Spending at Relocated Events Estimated Spending Sommer Sports$206,300 Other Waterfront Events$3,226,400 Endurance Event Spectators $506,800 Coast-to-Coast Connector and Ironman $738,800 GRAND TOTAL$4,678,300 CLERMONT New Generation of Hotel Overnight Stays Coast-to-Coast Connector The Coast-to-Coast Connector(C2C) is a proposed 250-mile multi-purpose, paved trail connecting the Gulf Coast to the Atlantic Ocean through Central Florida. More than 200 miles of this trail are open and in use, or in development. Clermont is located at the midpoint of the Coast-to-Coast Connector, linking the existing South Lake Trail to the overall system. As envisioned, the C2C will become a major visitor destination for the region. An Economic Impact Analysis completed for the Orange County Trails (completed by the East Central Florida Regional Planning Association) revealed that more than 1.7 million people use the Orange County trails every year, with an average daily expenditure of$20 per visit for items like food and beverages, bike maintenance, bike rentals, etc. According to an economic benefits study completed for the Coast to Coast Connector(ALTA/Florida Greenways and Trails); it is assumed that group tours along the connector could last between 5 and 7 days, traveling about 25 to 50 miles per day. Clermont's position at the center of the connector implies that it will be able to capture a significant number of users traveling on longer tours. There are seven gaps in the corridor, or about 72 miles of trails, with an estimated cost of$42 million. The trail is anticipated for competition by 2021. The West Orange Trail, which connects to the South Lake Trail, is a popular component of the entire trail system. WTC-Ironman Florida The'World Triathlon Corporation (WTC) is a for-profit corporation, owned by Dalian.Wanda Group, that organizes, promotes and licenses the Ironman Triathlon, Ironman 70.3,the 5150 series of triathlon races and several cycling, running and:multisport events. Ironman 70.3(half-lronman distance) Florida is currently hosted at Lake Eva Park in Haines City. According to Ironman representative,Tom Ziebart the key factor in selecting Haines City as a host community is the financial support Polk County and Haines City provide to Ironman,which is$50,000-60,000 annually. Haines City and Polk County receive an annual $3million economic impact through hotel bed tax and visitor spending during the 3-day weekend event. Facilities at Lake Eva are all co-located. Families enjoy the venue because of the children's park, splash pad, basketball court, pool and access to theme parks. Primarily, he shares the Ironman clientele is an upper-class demographic,which travels with family. An Ironman representative believes it is critical for a venue to provide experiences for families supporting athletes and spectating. Tom Ziebart, WTC-Ironman believes Victory Point, Clermont would be an ideal location for Ironman Florida 70.3 provided, Lake County and Clermont would extend the same financial commitment as Polk 29:J • SRMONT County. In the future, Ironman would be willing to relocate its Florida 70.3 Half Ironman race to the Victory Point/Waterfront venue. According to the 2014 Economic Impact Study (UTC Tourism Center) completed for the Ironman Chattanooga, the event attracted 21,780 spectators, with an estimated 10,270 visiting from out of town. There were a total of 2,612 participants— 18% of which were from Tennessee. Participants made an average of 1.3 trips to Chattanooga for training prior to the race. o Average spending: • Participants - $1,598 • Visitors - $1,137 • Average stay: • Participants— 3.7 nights • Visitors-3.3 nights 2017 Canoe and Kayak National Championship Through the collaborative efforts:of the Central Florida Sports Commission, Lake County Economic Development and Tourism, City of Clermont along with private sector business along waterfront, the City Of Clermont has been awarded the 2017 Canoe and Kayak National Championships. The event is slated for.August 2-5th 2017 with a projected 1000 athletes and visitors. Recent championships held in Lake Lanier were estimated to have an economic impact of $2million locally through local hotel overnight stays and spending in restaurants, attractions and shopping. USRowing Masters National Championship 2018/2019 Lake County Rowing Association is in the process of bidding on the event for either 2018 or 2019, in which USRowing has extended confidence the club would likely be selected for one of the events.This event would attract over 2,500 visitors and athletes to the area. 17 CLERMONT /Ch..o1 crampi1 Accommodations to Capture Economic Activity Generated at Victory Pointe: The figure below reflects total hotel rooms per accommodation with star rankings (1-5) for the six major hotels located within South Lake County.These properties total 719 hotel rooms and most have fewer than 100 guest rooms. The largest hotel is the 202-room Palace Hotel. South Lake County Hotel/Motels by Price Category Hotels Stars #Rooms Holiday Inn Express 2 69 Fairfield Inn& Suites 3 85 Hampton Inn&Suites 3 87 Days Inn 2 176 Palace Hotel 1 202 Meridian Hotel&Suites 2 100 Source:tripadvisor.com;GAI Consultants, Inc. The hotels within South Lake County represent primarily economy (1-2 star) and standard (2-3 star) hotel properties.The largest percentage of rooms are in standard hotels. ti • CLERMONT 'hoice of Champuu` C.2 Strategic Justification for Victory Pointe: The current public event space utilized by triathlon and endurance sports at the east end of waterfront is no longer conducive to growing existing and future events secondary to capacity limitation imposed by the venue itself, parking constraints and spectator/visitor areas. In maintaining the quality and competitive nature the City of Clermont has nurtured over the 34 years since the first triathlon hosted by Sommer Sports, it is vital and necessary to make the public improvements investments to remain an international destination for triathlon and endurance sports events/training. To that end, USRowing has extended its earnest interest and desire to locate national events on a continuum at the Clermont Boathouse.The current event space adjacent to the row facility is not competitive to rowing sites such as Sarasota secondary to visitor and spectator experience. Similar, a significant opportunity exists for Lake County as a "gateway" community for the Coast to Coast trail.The City of Clermont aptly sits in the center of the C2C,which provides out of town users ease of access from nearby Orlando International Airport,theme parks and Orlando. Victory Pointe will allow C2C users a unique ecological park atmosphere, engendering users to stay, explore and recreate- making what would be a day-trip and overnight visit. C.3 Projected Useful Lifetime of Project: Victory Pointe.is a legacy lifetime project • C.4 Schematics:Attached 19 CLER ONT Choice a(Charnpixu' D. Financial Summary D.1 Amount of TDC Funds Requested: $700,000 D.2 Project Costs: See attached D.3 Local Spending Estimates: Potential Annual Event and Year-round Activity Events Trail Spectators Total Users Participants, spectators, users 24,165 198,000 68,600 298,765 Total Local Spending (excluding $ $ $ 525,000 $ 3,425,000 2,950,000 6,900,000 Average spending per cap $ 143 $ 15 $ 8 $ 24 The largest share of spending occurs from the non-local participation in the form of food, entertainment, and retail spending in addition to event admissions. Non-local participation from nearly 300,000 visitors could be expected to generate more than $6.9M in annual spending.This total level of spending represents average spending of slightly less than $25 per person distributed among the categories listed above. It is generally accepted that local spending has a high probability of representing a redistribution within the local economy and should not be included in an economic impact analysis. However, if this local participation is captured that would otherwise be spent as a non-local participant in another regional location, it could be considered incremental but for the development of Victory Pointe. The continuing activity expected from the operation of Victory Pointe is a product of non-local visitor spending created from annual events and year-round activities.It is expected that events and year- round activities could draw close to 300,000 visitors (participants and spectators), sustaining incremental annual expenditures of almost $7.0M. 20 CLER ONT Continuing Economic Impacts(2016 dollars) Employment Income Output Direct 100 $ 2.2M $ 4.5M Indirect 12 0.3M 1.0M Induced 11 0.4M 1.3M TOTAL 123 $ 2.9M $ 6.8M Using IMPLAN to generate direct, indirect, and induced impacts using multipliers for Lake County generates economic income, employment, and wages. Top Ten Employment Sectors Employment Income Spectator sports companies 63 $ 1,300K Other amusement/recreation 16 325K Retail Stores—Miscellaneous 15 298K Retail Stores—Food 11 341K Food and drinking places 2 32K Real estate establishments 1 15K Employment services 1 23K Offices of physicians, dentists 1 65K Service to buildings 1 22K Private Hospitals 1 43K Fiscal benefits to state and local governments from taxes on production and imports associated with the continuing operation of the facilities are estimated to total more than $660,000 annually,with sales taxes again contributing more than one-half of this fiscal benefit. 21 6 • cLER'IONT Charnpan Impact Type Employment Labor Income Value Added Output Direct Effect 143 5,163,598 5,380,445 15,319,150 Indirect Effect 33 1,051,138 1,792,746 3,590,158 Induced Effect 27 973,400 1,946,167 3,186,455 Total Effect 204 7,188,135 9,119,358 22,095,763 Sector Top Ten Employment Description Employment Labor Income Value Added Output 36 Construction of other new nonresidential structures 143 5,163,598 5,380,445 15,319,150 369 Architectural,engineering,and related services 8 188,117 192,025 562,763 413 Food services and drinking places 3 74,042 105,999 204,824 382 Employment services 3 66,732 76,263 101,149 360 Real estate establishments 3 28,244 327,358 416,227 414 Automotive repair and maintenance,except car washes 2 63,023 66,627 145,400 388 Services to buildings and dwellings 2 56,084 67,911 126,269 394 Offices of physicians,dentists,and other health practitio 2 161,543 164,318 267,627 329 Retail Stores-General merchandise 2 54,838 83,816 114,995 367 Legal services 2 70,619 136,911 226,554 Tax on Local and State Tax Description Employee Proprietor Production and Households Corporations Compensation Income Imports Dividends 591 Social Ins Tax-Employee Contribution 6,268 - Social Ins Tax-Employer Contribution 12,323 Tax on Production and Imports:Sales Tax 242,511 Tax on Production and Imports:Property Tax 189,382 Tax on Production and Imports:Motor Vehicle Lic 4,454 Tax on Production and Imports:Severance Tax 507 Tax on Production and Imports:Other Taxes 23,669 Tax on Production and Imports:S/L NonTaxes 5,090 Corporate Profits Tax 10,511 Personal Tax:Income Tax - Personal Tax:NonTaxes(Fines-Fees 31,575 Personal Tax:Motor Vehicle License 7,580 Personal Tax:Property Taxes 3,030 Personal Tax:Other Tax(Fish/Hunt) 486 Total State and Local Tax 18,591 - 465,614 42,672 11,103 %k 22: ... LER"O C NT %eofChampcos - Impact Type Employment Labor Income Value Added Output Direct Effect 100 2,194,366 2,317,193 4,510,600 Indirect Effect 12 327,097 542,368 1,021,307 Induced Effect 11 394,847 788,736 1,291,901 Total Effect 123 2,916,309 3,648,297 6,823,808 Sector Top Ten Employment Description Employment Labor Income Value Added Output 403 Spectator sports companies 63 1,337,832 966,302 2,566,872 410 Other amusement and recreation industries 16 324,738 480,847 830,726 330 Retail Stores"-Miscellaneous 15 298,249 511,232 669,499 324 Retail Stores-Food and beverage 11 341,428 451,139 653,103 413 Food services and drinking places 2 32,383 46,360 89,582 360 Real estate establishments 1 15,428 178,818 227,363 382 Employment services 1 23,250 26,571 35,241 394 Offices of physicians,dentists,and other health practitio 1 65,131 66,250 107,902 388 Services to buildings and dwellings 1 21,607 26,164 48,647 1 397 Private hospitals 1 43,462 48,029 94,543 Employee Proprietor Tax on Local and State Tax Description Production and Households Corporations Compensation Income Imports Dividends - Social Ins Tax-Employee Contribution 1,877 - Social Ins TaxEmployer Contribution 3,690 Tax on Production and Imports:Sales Tax 347,032 Tax on Production and Imports:Property Tax 271,004 Tax on Production and Imports:Motor Vehicle Lic 6,374 Tax on Production and Imports:Severance Tax 726 Tax on Production and,Imports:Other Taxes 33,871 Tax on Production and Imports:S/L NonTaxes 7,284 Corporate Profits Tax 3 Personal Tax:Income Tax - Personal Tax:NonTaxes(Fines-Fees 13,093 Personal Tax:Motor Vehicle License 3,143 Personal Tax:Property Taxes 1,256 Personal Tax:Other Tax(Fish/Hunt) 202 Total State and Local Tax 5,567 - 666,291 17,694 3 23 16:- E 010NT �hdce of Oumpioro` D.4 Recurring costs for facility/update the facility: Functioning as both as a sports and special events destination venue, Victory Point will require recurring costs associated with ongoing maintenance,facility repairs and facility updates as needed to facilitate, leverage or enhance resident, visitor and athlete experience. To that end, ongoing upgrades to the event venue may occur infrequently or frequently as necessary to activate or provide enhanced venue experience; as an enhancement to competitive position within the sports industry; or as deemed • necessary by the City of Clermont. E. Project Demand E.1 Targeted Events and User Segments: See above section E.2 EVENT 24 Months • January-December Sommer Sports Triathlon, Endurance Races • Coast to Coast visitation year round • Rowing year round • Ironman spring race • Canoe and Kayak August • Ride Latino February annually • Horrible 100 annually November • USRowing Masters • Sailing/Paddle Board annually • Pig on the Pond March annually E.3 Project Attendees See above narrative with events E.4 Months/year project utilized 12 months per year for major events, festivals and Coast to Coast visitation CLERMONT Choice of Champiorn E.5 How many days/month utilized a Project is expectedto be used everyday per month as a result of Coast to Coast utilization G Project is expected to be used-9 days per month during triathlon, endurance and duathlon season ® Project is expectedto be used 3-9 days per month for paddle sports events/month ® Project is used daily for paddle/rowing/sailing training per month ® Project is used 3-9 days per month for major festivals and events E.6-13 SEE ABOVE TABLES AND NARRATIVE E.14 At this time, it is not anticipated to charge parking fees for events and or festivals associated with this project. F. 1 Outline of Marketing Plan for the Project and Resulting Events The branding, positioning, marketing and communication plan associated with enhancing awareness to the aforementioned events is coordinated through event host providers, as well as in collaboration with the City of Clermont, Lake County Tourism and Central Florida Sports Commission. Below outline the responsible entities for marketing, as well as a logistical component to procuring the event. 25, CLERNT �frice dChampims` Coast to Coast: Responsible Marketing Entities: Florida Greenways Trails, City of Clermont, Lake County and VisitFlorida. The City of Clermont will promote and solicit visitation to the City of Clermont with its "Meet us in the Middle" campaign in addition to its positioning as a "gateway" community. At the same time,the.City.will identify and pursue opportunities through Adventure Cycling, Disney Adventures and Expedia trips. IRONMAN Ironman provides its own international marketing and promotional campaigns associated with each race. The City of Clermont Parks and Recreation Director through direction of City Manager facilitates communicationand event logistic coordination. No local club is needed to host an Ironman branded event. Ironman has its own marketing, logistics and race support. Ironman also procures its own local volunteers. The City of Clermont would promulgate and co-brand where appropriate event information on a national and international platform. Canoe and Kayak Championship Marketing and communications are facilitated by several entities to include: US Canoe and Kayak, City of Clermont, South Florida Canoe and Kayak Club, Lake County Tourism and Central Florida Sports.Commission. Event logistics and facility coordination will occur through the City of Clermont Parks and Recreation Director.The solicitation of the event is coordinated through Central Florida Sports Commission and Lake County Tourism. The local hosting club and volunteer support is coordinated through South Florida Canoe and Kayak Club. USRowing Masters Marketing and coordination of communication to promulgate and promote the event primarily occurs between the local club, Lake County Rowing Association, Lake County Tourism, Central Florida Sports Commission and City of Clermont Florida. The aforementioned entities are also involved in procuring events with USRowing. 26' CLERMONT ....°177oeof Cham p� The event logistics and volunteers are coordinated through the local rowing club, Lake County Rowing Association. Horrible 100, Ride Latino, Sommer Sports, USA Triathlon, Dragon Boat Race, Pig on the Pond These events are coordinated through local non-profit organizations and private for profit entities. The event hosts procure the volunteers and manage the event logistics in coordination with appropriate permitting and process through the City of Clermont. The City supports marketing and communication efforts of event organizers through promulgation of events, which is on an event by event basis. F.2 What Steps Have Been Taken to Attract New Attendees The City of Clermont is attracting new attendees, increasing local hotel over-night visitation, stimulating local spending and enhancing tax base revenues for the City of Clermont and Lake County through the construction of Victory Pointe. Victory Point as an outdoor event space and facility is critical in retaining and attaining additional overnight local hotel stays. Competition for awareness, events and dollars is increasing with sports tourism and festivilization,the City of Clermont has tremendous and unique natural, physical and public assets, which to leverage. Victory Point allows for the holonic unification of these assets to'position, Clermont as the premier destination for endurance sports, paddle and water sports, along with Coast to Coast visitation. Without the construction of Victory Point, the City of Clermont would not be able to compete readily in the endurance, water/paddle and eco-tourism markets and allowing for an increased capacity of athletes and visitors. The City is aggressive in its procurement of additional events and activating marketing, communication and positioning channels most appropriate based on event or festival to maximize its opportunities. To that end, the City of Clermont recognizes the following to effectuate successful outcomes in the procurement of additional hotel overnight stays: 27 CLER�TONT Choke of Champions' Event +Festival Trends ■ An emerging discussion is focusing on measuring the economic development outcomes of events hosted at publicly funded facilities, beyond the traditional metrics detailing their economic impact on the tourism supply chain.Impact numbers relating to hotel occupancy,tax receipts, and tourism-related jobs are important, however,there's a growing awareness that the legacy business outcomes of events have an equally valuable impact on local communities. These outcomes include knowledge sharing, city branding, outside investment,talent relocation, academic research, and new business relationships.A greater appreciation of this could create a big shift in event selection strategy, where the quality of event content is defined, measured, and shared, as much as the quantity of event participants. • A renewed emphasis to leverage events as a conduit to cultivating sense of place and quality of life. Events that engage the public have potential to contribute to the character and identity of a community.These types of events provide opportunities for socialization, enhance the sense of community, and provide hands-on experiences attractive to regional residents—all contributing to the community's quality of life. • Re-defining quality of workforce and corporate recruitment through strategic community events. Studies suggest that strong arts and cultural communities rank among the top factors for decision makers when considering relocation for employment opportunities.The development and positioning of unique and diverse cultural opportunities is proof of a public commitment to maintain, and even improve,the quality of its workforce. 28 CLER ONT Choice of Campion' Strategies to Activate Additional Overnight Stays: MARKETING (Coordinated by the City of Clermont unless otherwise noted) i. Continue to position Clermont/Victory Pointe as a preferred location and premier sport host for existing events and targeted regional and national events; ii. Continue to build presence online with City of Clermont website, social media and synergies with the Lake County Tourism and Central Florida Sports Commission; iii. Identify opportunities with targeting marketing with the focus to attract sports and convention opportunities unique to City of Clermont eg. triathlon, rowing; cycling; Targeted marketing to identified sports such as rowing, triathlon, paddle sports with our world class facilities to host these sport tournaments/events; iv. Market Victory Pointe and the Clermont Boast House as host destinations for tournaments in 2018/beyond with the target to host 6 to 8 new competitions and tournaments in 2018-2021; v. Participate and have a presence in the Florida Sports Facility Guide; vi. Promote our facilities and seek out training opportunities; vii. Provide FAM tours with Tourism Clermont for targeted Sports Organizations to help support future national and regional bids; viii. and Seek out sporting organizations to locate their administrative headquarters in Clermont for potential training and event opportunities eg. Para-athletes cycling/rowing. ix. Highlight awareness of facilities in Connect Sports Sports Facilities Guide HOSTING (Coordinated by the City of Clermont unless otherwise noted) i. Build on the success of hosting the 2017 US Canoe Kayak National Championships; ii. Bid on the US Rowing 2018 or 2019 USMasters event (Lake County Rowing Association to coordinate with CFSF, Lake County and City of Clermont); iii. Make available to tournament, event and major festival organizers Victory Pointe; iv. Meet regularly with key local sport organizations and officials to attract events and target specific bid submissions that are aligned with Victory Pointe unique attributes and assets; v. and Communicate with Lake County and CFSC to coordinate bid submissions for co-host opportunities. 29 C hooce of Cham CLER NT Partnerships Create industry partnerships to facilitate new sport and festival tourism events to include: • Bike Florida Overnight Ride Tours • Adventure Cycling Overnight Across Florida Ride Tours • Florida Space Coast Cycling- X FL ride bid to be central city • Disney Adventures • USA Triathlon Winter Training Camps • QT2 Systems Winter Triathlon Training • Alien Endurance Winter Camps • CAAM Events Cycling • VisitFlorida Succession Planning and Opportunities Triathlon: Fred Sommer has owned and operated races at waterfront park for over 34 years. Endurance sports to include triathlon, duathlon, cycling and running are synonymous with Clermont. Athletes from across the globe understand who Clermont is and the quality of training and competition afforded here year round. The City and Lake County have made enumerable investments into promoting and supporting the endurance sports and ensuring the vision of remaining the world's "top 10" training and competition grounds for the sport, the City is making efforts to ensure should Sommer Sports no longer operate running races in the City a succession plan is in place. The succession plan includes the following: John Hovius, AAA Tricamps and USA Triathlon race director is a local event host and timing company who offers year round training and events primarily in Lake Louisa SP secondary to the events currently hosted at waterfront by Sommer Sports. These Lake Louisa events could shift to Victory Pointe in the event Sommer Sports was no longer hosting race series. • • .30'' CI-ERbNT e d Cha,pioru� WTC Ironman- Ironman purchases races and event companies across the United States. Ironman has expressed an interest in purchasing Sommer Sports fall series. A single Ironman event alone would surpass any economic impact annually afforded by Sommer Sports to Lake County and the City of Clermont. S4: Local triathlon club, Tower Triathlon, hosts a training series weekends at waterfront park. This group has expressed an interest and has the capacity in sport specific understanding and contacts to host races and training opportunities in the event Sommer Sports no longer hosted events. National Training Center: The.NTC was originally a USA Triathlon headquarter site and for a number of years, the NTC hosted triathlon events.Since then, the NTC has shifted gears and produced running specific races only. However, given the depth and breadth of their subject matter expertise and years in the sports, the NTC would certainly be.a natural provider for events and training should Sommer Sports no longer host events at Victory Pointe. Rowing: Currently, Lake County Rowing Association is the event club host for rowing events at waterfront. This includes the coordination of teams and cultivating new business opportunities. The following opportunities exist should Lake County Rowing Association no longer host events or training at the Clermont Boat House. Sports Facility Advisory- a management and consulting group out of Clearwater has aligned with USRowing to both manage and procure rowing events. The City of Clermont could explore this as an option to cultivating events and management of the facility. r ' r W,•, CLERfQNT Chace of CFampvu' A number of watersports co-locate within the boathouse and host events at waterfront. These include:Dragon Boat, Sailing and most recently in 2017 Canoe/Kayak. The aforementioned, all have an opportunity to'grow in size and frequency should rowing reduce the number of their events or training opportunity. It CHANGE ORDER FORM Purchase Order Number. Bid Number: RFB 16-027 Change Order Number. 4 Change Order Date: 4/27/17 Project Name:Sunburst WTP LFA Wells Department: Job Location:Clermont.Florida VENDOR INFORMATION: Company Name: A.C.Schultes of Florida,Inc. Address: 11865 Highway 41 South City, St.,Zip:Gibsonton- FL 33534 Contact Name: Greiff Schultes Telephone:813-741-3010 DESCRIPTION OF CHANGE: Alteration,deviation,addition,or deletion caused by conditions encountered during construction not covered by the specifications and drawings of the project(attach additional pages 1 necessary). Installation of 60-inch casing to 20 feet BLS;installation of 54-inch casing to estimated depth of up to 80 feet BLS; drilling of 52.5-inch bore hole to approximately 180 feet BLS,at total estimated cost of$72,219.92. Total lump sum cost includes successful installation and grouting of 62-inch casing and 54-inch casings,and successful preparation of bore hole to total depth for installation of 48-inch casing. Installation of 48-inch casing not included in this change order and will be billed at installed line item cost provided in original bid form(schedule of values). 12.11 AMIE A. ORIGINAL CONTRACT VALUE $ 2,098,060.00 B. AMOUNT OF THIS CHANGE ORDER:Council approval required if over 15%of contract price,not to exceed$49,999 OR if funds am not available in the approved budget for the Department. 72,219.92 C. PERCENT OF CONTRACT VALUE THIS CHANGE ORDER(B/A) % 3.4% D. AMOUNT OF PREVIOUS CHANGE ORDERS: $ 75,352.69 E. TOTAL AMOUNT OF ALL CHANGE ORDERS(B+D) $ 147,572.61 F. PERCENT OF CONTRACT OF ALL CHANGE ORDERS(E/A): 15%Maximum % 7,0•x, G. NEW CONTRACT VALUE(A+E) $ 2,245,632.61 , • - • (, - ,•, - • ' 1 1 • I I • 1 , - . 1:I. F l � �� 5/01:0 7 / S/zi/h ova;RDe3 'OJEC / •'',ITECT i ENGINEER Date 477 25 DEPAR ECTOR DatePUR•v,I Gel..- T•- /CI • • GER Dat Change Orders over 15%,not to exceed$49,999 of the original contract OR not budgeted,requite the following signatures: CITY OFA ERMONT ATTEST. • � � / / !�! _�� / jo 13-17 Gail L.Ash,Mayor Date Tracy Ackroyd,City Clerk Date Rev.9.29-15 A.C.Schultes of Florida,Inc. • 11865 US Hwy 415. Gibsonton,FL.33534 ,y INFLUENT TO EFFLUENTI Phone:813-741-3010 Fax:813-741.3170 LFTPW-2 Additional Scope of Work The proposal for the added costs resulting from the additional scope of work required to complete LFTPW-2 is attached. Two additional surface casings,62"and 54",shall be installed in an effort to support the safe installation of the 48"casing to the Engineer and Owner's desired depth. A subcontractor shall be used to auger drill the boreholes for the two additional surface casings with assistance from A.C.Schultes("ACS"). A 52.5"borehole shall be constructed by an ACS drill rig in an attempt to reach competent soil to land the 48"casing and cement in place. A brief outline of the additional scope of work is as follows: 1. Acquire the material needed to'perform the work and prepare for the work. 2. Auger a 66"hole to approximately 20'below ground surface,install 62"casing and cement in place. 3. Auger Inside the 62"casing to approximately 60'-80'below ground surface,install 54"casing, and cement in place. 4. Set up the drill rig to complete a 52.5"borehole to approximately 180'via direct mud rotary, install 48"casing,and cement in place. LN. Description Quantity Unit Unit Price Total LFTPW-2-Additional Work 1 48"x 0.375 API 6L B casing(line item 28 In SOV) 180 LF $ - $ 2 Pilot hole drilling(line item 34 in SOV) 180 LF $ - $ - 3 52.5'Bit(Rental) 1 LS $ 8,500.00 $ 8,600.00 4 52"stabilizer steel to construct 1 LS $ 986.99 $ 986.99 6 Labor and equipment to handle&remove cuttings(sugared holes) 1 Day $ 2,000.00 $ 2,000.00 6 Labor and equipment to install 62"casing and cement in place 1 Day $ 2,500.00 $ 2,500.00 7 Labor and equipment to install 54"casing and cement in place 2 Day $ 2,500.00 $ 5,000.00 _ 8 Cement Grout,Installed 62/54148(use line item 32 in SOV) 31 CY $ - $ - 9 Labor to make up/install bit 52.5°assembly 1 Day $ 2,000.00 $ 2,000.00 10 Labor to remove 52.5"bit assembly/break It down 1 Day $ 2,000.00 $ 2,000.00 11 Labor to Drill 52.5"hole from approx.80'to 180' 3 Day $ 2,500.00 $ 7,500.00 12 Quikgel for drilling 52.5"hole 192 Bags $ 10.38 $ 1,992.96 13 Welding Rods for 54"casing 50 Lbs $ 3.76 $ 187.50 14 Steel for lifting lugs&header on 54"casing 1 LS $ 1,269.54 $ 1,269.54 15 Fuel 500 Gal $ 2.39 $ 1,195.00 16 Hotel 14 Nights $ 93.95 $ 1,315.30 Subtotal $ 36,447.29 Overhead 10.0% $ 3,644.73 Total $ 40,092.02 Subcontractors 1 R.W.Hams-Auger drill for 62"and 54"casings 1 LS $ 22,000.00 $ 22,000.00 2 Crane-Install/remove the 54"bit assembly 8 HRS $ 378.00 $ 3,024.00 3 Crane-Install 54"casing 8 HRS $ 378.00 $ 3,024.00 4 Crane-Install 48"casing 0 HRS $ 378.00 $ - 5 Certified Welders(54°casing install!stabilizer prep/cement header) 30 HRS $ 85.00 $ 2,550.00 Subtotal $ 30,598.00 Overhead 596 $ 1,529.90.. Subcontractor Total $ 32,127.90 I I TOTAL LUMP SUM COST $ 72,219.92 TOTAL ESTIMATED DAYSI 30